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Regional Director - Restaurant Partnerships
Regional Director - Restaurant PartnershipsBuyers Edge Platform • Allentown, PA, US
Regional Director - Restaurant Partnerships

Regional Director - Restaurant Partnerships

Buyers Edge Platform • Allentown, PA, US
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Regional Director - Restaurant Partnerships

This role is responsible for acquiring new restaurant partners by engaging C-level leaders through strategic prospecting, networking, and consultative selling. The position focuses on introducing prospects to the Dinova program, effectively demonstrating its value, and guiding them from initial outreach through contract negotiation and closed-won sales.

We are unable to offer work sponsorship for this role.

Dinova operates a business dining program with a network of over 24,000 restaurants in the U.S. and Canada and nearly 600 corporate and government partners. The program delivers spend visibility and savings for companies while driving growth for restaurants. Dinova is now a part of Buyers Edge Platform, a leading digital procurement network and solutions provider for the foodservice industry, delivering savings, insights, and technology that help operators, distributors, and manufacturers succeed. Through its portfolio of solutions, including Digital Procurement Network, Fresh Services, Software Solutions, and Supply Chain Management, Buyers Edge is reshaping how the foodservice industry connects and thrives.

Your impact :

  • Develop target lists of restaurant brands, chains, and groups within the assigned territory.
  • Build and execute a structured sales management strategy to communicate effectively with prospects.
  • Prospect for new customers via email, phone, social media, networking, and other outreach methods.
  • Conduct virtual and in-person meetings with C-level contacts to introduce and promote the Dinova program.
  • Create and deliver compelling presentations tailored to executive audiences.
  • Use consultative selling techniques to uncover pain points, present solutions, and persuade buyers.
  • Negotiate mutually beneficial contract terms and use them strategically to resolve buyer objections.
  • Manage the sales pipeline from first appointment through close, ensuring accurate tracking and forecasting.
  • Maintain CRM records (Salesforce preferred) to manage opportunities and pipeline visibility.

About you :

  • 5+ years of sales experience, preferably in restaurant, hospitality, and / or business travel industries.
  • Proven success meeting or exceeding sales quotas.
  • Experience selling intangible products or services.
  • Experience using CRM systems (Salesforce preferred) for tracking and forecasting.
  • Strong prospecting abilities across multiple channels (email, phone, social, networking, in-person).
  • Excellent communication, presentation, negotiation, and persuasion skills.
  • Ability to uncover problems, present solutions, and overcome objections.
  • Strong organizational skills and attention to detail when managing a sales pipeline.
  • Ability to build relationships with senior-level executives.
  • Ability to work independently while also collaborating effectively within a team.
  • Ability to adapt to changing market conditions.
  • Not sure you meet every qualification? Studies show that diverse applicants often hesitate to apply unless they check every box. At Buyers Edge Platform, we value authenticity and inclusionif you're excited about the role, we encourage you to apply. You might be exactly who we're looking for!

    What's in this for you :

  • Great benefits from day one. We offer medical, dental, vision, FSA, company-paid life insurance, and moreplus a 401(k) with company match.
  • Grow with us. Enjoy strong training, development, and competitive pay.
  • Work-life balance. Our flexible PTO policy lets you take time when you need itno accrual required.
  • We welcome all.

    We are committed to creating a diverse environment and are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to actual or perceived race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and pregnancy-related conditions), gender identity or expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, genetic information, or any other characteristic protected by applicable federal, state or local laws and ordinances.

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    Regional Director • Allentown, PA, US

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