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Creative Director
Creative DirectorAspen Skiing Company • Denver, Colorado, USA
Creative Director

Creative Director

Aspen Skiing Company • Denver, Colorado, USA
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The Creative Director will define and lead product-driven creative direction for Aspen Collection a luxury performance and lifestyle brand and a growing portfolio of ventures. This leader will blend merchant instincts and creative vision to shape how our brand comes to life through product presentation and storytelling. With a primary focus on product design & development line plan management and brand identity the Creative Director will drive the look feel and emotional resonance of the Aspen Collection from line concepting and assortment storytelling to go-to-market presentation. This role reports to the COO Aspen Ventures.

The budgeted salary range for this position is $120000 and 170000. Actual pay will be dependent on budget and experience; all our salaried roles are eligible for bonus.

Applications for this position will be accepted until December 7 2025.

Essential Job Functions

  • Define and evolve the creative direction of Aspen Collections product line ensuring alignment with the brands performance and mountain lifestyle ethos consumer insights and assortment strategy.
  • Partner with the Product team and design agency to develop the seasonal narrative including color stories fabric direction silhouette strategy identify hero styles and product hierarchy.
  • Translate product strategy into compelling narratives that elevate the line architecture innovation stories and overall consumer experience.
  • Oversee the products aesthetic expression to ensure cohesive compelling brand identity. This includes material and trim direction to packaging marketing and in-store presentation.
  • Lead creative development for product collaborations ensuring strategic alignment brand elevation and authenticity.
  • Own the seasonal creative brief including defining the product stories campaign direction fabric / silhouette stories and key visual frameworks that guide go-to-market execution.
  • Direct the visual merchandising campaign imagery and lookbook storytelling to bring the collection to life across channels.
  • Partner with Marketing Digital and PR teams to ensure that all creative expressions reinforce the products hero stories and brand DNA.
  • Guide creative partners and in-house teams in producing compelling aspirational imagery and storytelling assets that elevate the brand.
  • Lead and mentor a cross-functional team (Product Development and Integrated Marketing Manager) fostering collaboration between product brand and creative functions.
  • Other duties as assigned.

Qualifications :

Education & Experience

  • Bachelors degree in Merchandising Product Design Marketing or related field.
  • 15 years of experience in creative direction product merchandising or brand leadership within lifestyle fashion luxury or performance categories.
  • Knowledge Skills & Abilities

  • Deep understanding of product as the core brand driver with a strong aesthetic taste and luxury sensibility.
  • Proven experience leading product storytelling and go-to-market alignment in growth or lifestyle brands.
  • Strong partnership with Merchandising and Designable to articulate creative ideas in business terms.
  • Experience overseeing seasonal line management collaborations and product presentation.
  • Excellent leadership communication and cross-functional collaboration skills.
  • Passion for luxury performance and outdoor lifestyle culture.
  • Proven ability to translate product strategy into compelling brand and campaign expressions.
  • Ability to balance commercial strategy and brand differentiation translating product innovation into a cohesive aspirational brand world.
  • Additional Information :

    Work Environment & Physical Demands

    Ability to stand type and sit at desk / computer for most of the work shift executing repetitive movements

    No adverse or hazardous conditions

    Not required but preferred to be able to occasionally lift push or pull 25 lbs. individually or with assistance

    Job Benefits

    This position is classified as a regular full-time position eligible for the following benefits :

    Enrollment dates differ across the various programs.

    Health Dental and Vision Insurance Programs

    Flexible Spending Account Programs

    Life Insurance Programs

    Paid Time Off Programs

    Paid Leave Programs

    401(k) Savings Plan

    Employee Ski Pass and Dependent Ski Passes

    Other company perks

    The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. By accepting a position with Aspen One Aspen Snowmass Aspen Ventures or Aspen Hospitality you acknowledge that you are able to perform the essential functions of the job with or without reasonable accommodation. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the job. To request accommodation during the application and interviewing process please contact Human Resources at .

    This job description is designed to indicate the general nature and level of work. It is not designed to contain or be interpreted as a comprehensive list of all duties responsibilities and qualifications required of employees assigned to this job. Duties and responsibilities may change at any time with or without notice.

    Aspen One is an equal opportunity employer (Minority / Female / Disabled / Veteran). At Aspen One inclusion equity and diversity are fundamental to fulfilling our vision of building a better workplace and better world. From our hiring practices through the entire employee experience we embrace and celebrate the unique experiences perspectives and cultural backgrounds that each employee brings to the workplace. We encourage diverse points of view which allows us to develop innovative solutions to the ever-evolving world of work. Aspen One strives to foster an environment where our employees feel respected valued and empowered and our team members are at the forefront of helping us promote and sustain an inclusive workplace that works for all.

    For an overview of Aspen One Companys benefits and other compensation visit One participates in E-Verify.

    E-Verify & Right to Work Poster

    Remote Work : No

    Employment Type : Full-time

    Key Skills

    Marketing,Logo Design,Trello,Adobe Creative Suite,Martech,Adobe Photoshop,Social Media Management,Adobe Illustrator,Copywriting,Customer relationship management,Experience Design,Adobe Indesign

    Experience : years

    Vacancy : 1

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