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Marketing & Social Media Specialist
Marketing & Social Media SpecialistSea World • Tampa, Florida, USA
Marketing & Social Media Specialist

Marketing & Social Media Specialist

Sea World • Tampa, Florida, USA
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Busch Gardens is a place of thrills fun and positive lasting memories. And thats just what its like to work here! As a key member of our team youll play a major role in bringing happiness and excitement to people from around the world. If youre dedicated dependable and driven to deliver exceptional guest service this is a place for you!

What you get to do :

  • Enthusiastically represent the parks through all owned social media channels.
  • Partner with the Marketing Team to develop compile produce edit and oversee social media and its content to drive awareness engagement and revenue for the parks.
  • With Marketing Team plan manage and execute social media calendar based on park content and larger brand initiatives.
  • Partnering to conceptualize produce edit and present content for distribution on owned platforms.
  • Community management on social media channels and regular collaboration with guest services.
  • Work with a variety of agencies and internal resources to develop creative assets for use in paid media digital channels and in park. This includes leading and organizing large and small content shoots.
  • Manage and execute influencer program with the goal of achieving reach and strong UGC assets.
  • Follow through and assist with creative direction and development of content brand imagery (photo video graphic) to support key messages and use of traditional media social media and online platforms
  • Manage and organize the internal asset library.
  • Assist to manage organize and maintain all inventory of camera and production equipment.
  • Responsible for online brand monitoring
  • Strong understanding of social reporting
  • Partner with PR / Communications to drive integrated storytelling

What it takes to succeed

  • 2 years of social media and content creation experience required
  • Experience in content development for a growing social audience.
  • Experience with Google analytics and other measurement tools.
  • Intermediate Photoshop and video-editing software (iMovie Final Cut Pro etc.) experience required.
  • Microsoft Office program
  • Photo and video skills
  • Strong organizational skills
  • Read write and speak English
  • Read analyze and interpret general business documents and periodicals
  • What else is important :

  • Must be able to lift 20 pounds and push / pull up to 50 pounds
  • Strong entrepreneurial spirit and proven ability to drive business development and outcomes using various digital marketing vehicles.
  • Ability to manage and prioritize diverse and complex projects while meeting stringent deadlines and seizing emerging opportunities.
  • Deep knowledge of the latest social media media entertainment and interactive trends and have a proven ability to assess and report consumer trends.
  • Editorial mindset that understands the content audiences consume and how to create content that is consistent with the park / Companys brand voice style and tone.
  • Excellent communication skills (written and oral) with an ability to adapt communication style to a number of different audiences.
  • Ability to work with various departments and within varying organizational structures to achieve park and Company goals.
  • Enthusiastic confident change-agent performer and team player with the ability and passion to work in a demanding and fast paced environment.
  • Ability to analyze and present content and social performance.
  • The perks of the position : Ambassadors will enjoy a fun fast-paced environment and great teammates as well as :

  • FREE park admission
  • Discounts on park admission tickets and passes for family and friends
  • Park discounts on food merchandise etc.
  • Scholarship opportunities
  • Exclusive employee events and giveaways
  • EEO Employer :

    SEAWORLD PARKS & ENTERTAINMENT IS AN EQUAL OPPORTUNITY EMPLOYER. ALL APPLICANTS WILL BE CONSIDERED WITHOUT REGARD TO AGE RACE COLOR RELIGION SEX NATIONAL ORIGIN SEXUAL ORIENTATION PREGNANCY GENDER IDENTITY OR EXPRESSION DISABILITY OR COVERED VETERAN STATUS.

    Required Experience :

    IC

    Key Skills

    Marketing,Photography,Facebook Advertising,Hootsuite,Social Listening,SEO,Web Design,Adobe Photoshop,Social Media Management,Copywriting,Wordpress,Writing Skills

    Employment Type : Part-Time

    Experience : years

    Vacancy : 1

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