Mgr, Corporate Marketing

Overview

We are hiring for one position that may be based in either our Florida or California office locations. We are considering candidates from both coasts, but only one role will be filled. Partners Federal Credit Union is a member-focused financial institution serving The Walt Disney Company community with best-in-class benefits and a culture that supports growth and balance.

Join us to experience a place where careers thrive, work-life balance matters, and our mission profoundly impacts our Members. At Partners, our people are the heart of what we do, and we strive to connect each member with financial services that meet their needs through innovative and inclusive experiences.

The Manager of Corporate Marketing leads our digital and corporate marketing efforts at Partners Federal Credit Union. This role oversees marketing within digital banking and marketing platforms—including social media, marketing automation, and some external websites—with a focus on engaging members of all ages through trend-savvy, inclusive strategies. The ideal candidate will drive innovation in social media, manage relationships with digital vendors and agencies, and produce compelling content that reflects our brand voice and values. Strong corporate writing skills are essential, as this role may also contribute to blog content and Member communications. The leader will spearhead major corporate campaigns such as our Annual Meeting, scholarship program, and Member events, while also managing our member inbox and complaint resolution. They’ll collaborate with cross-functional leaders in product marketing, member experience, creative operations, and data analytics to align reporting and support initiatives. This role also provides marketing support for HR, recruiting, fraud and security, select board communications, emergency messaging, and more—making it a central, high-impact position within our organization.

Essential Responsibilities

• Lead Digital Marketing Strategy : Oversee all digital platforms including social media, digital banking marketing, marketing automation, CRM, and select external websites to ensure cohesive and innovative Member engagement.
• Drive Social Media Innovation : Develop and execute a next-generation social media strategy that attracts and retains members across all age groups and demographics, staying current with emerging trends and platforms.
• Manage Corporate Campaigns & Events : Plan and execute large-scale marketing initiatives such as the Annual Meeting, scholarship programs, Member events, and other high-visibility campaigns.
• Lead the team responsible for managing the Marketing inbox and complaint resolution, ensuring timely and brand-aligned responses.
• Support Cross-Departmental Marketing Needs : Provide marketing support for HR, recruiting, fraud and security alerts, transactional communications, emergency messaging, and other internal initiatives.
• Manage Vendor Relationships : Own and maintain relationships with paid digital agencies and digital education platform vendors to ensure quality and alignment with marketing goals.
• Produce Corporate Content : Write and edit corporate communications including blog posts, newsletters, and campaign messaging that reflect the credit union’s voice and values.
• Monitor & Report Performance Metrics : Consolidate and analyze marketing performance data across platforms to inform strategy and optimize campaign effectiveness.
• Allocate resources to maximize ROI while remaining within fiscal guardrails. Partner with VP Marketing to manage marketing budgets and justify additional funding requests when necessary.
• Perform other job duties and tasks to support the credit union marketing efforts as needed.

Knowledge, Skills & Experience

Minimum Education Required to Perform Job : Bachelor’s Degree

Degree Focus Required : Marketing, Communications, Finance; AND 5+ years experience in marketing and / or the banking industry

Minimum Years of Relevant Work Experience Required to Perform Job Upon Hire : 8 to 10 years

Specific Experience Required :

Other Training, Technical Skills, or Knowledge Required :

Other Measurable Abilities Required : Shift Work : Employee is non-exempt, may be required to work evenings, weekends, and holidays as needed.

Scope of Job

Discretion / Latitude : Minimal supervision required. Proven ability to make independent decisions, take initiative, and drive results with minimal oversight.

Supervisory Scope :

Physical Demands & Working Conditions

Disclaimer

The information contained in this job description is intended to indicate the general nature and level of work performed by cast members within this role. It is not designed to be a comprehensive inventory of all duties, responsibilities, and qualifications required of cast members assigned to this job.

The hiring range for this position is : Florida $76,800 to $115,200 per year; California $86,800 to $130,200 per year. Base pay will consider internal equity and may vary depending on geographic region, knowledge, skills, and experience. A bonus and / or long-term incentive units may be provided, in addition to a full range of medical, financial, and other benefits depending on the level and position offered.

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