Lead, Orchestration

Lead, Orchestration

Become a part of our caring community and help us put health first. Overview

Humana is scaling its marketing operations to deliver more personalized, timely, and effective member communications. As Lead, Orchestration, you will play a key role in coordinating campaign planning, execution, and optimization across teams, channels, and systems. This role sits outside of Agile pods and provides horizontal oversightensuring that campaigns are aligned, well-documented, and executed with precision. You'll support the orchestration of Next Best Action (NBA) strategies, maintain campaign workflows, and collaborate across marketing, analytics, and operations to monitor performance and drive continuous improvement.

Key Responsibilities

• Support end-to-end orchestration of marketing campaigns, from intake and planning through execution and optimization.
• Coordinate across pods, channel leads, and content teams to ensure campaign components are aligned and delivered on time.
• Facilitate cross-functional collaboration to ensure campaigns reflect enterprise priorities and member-centric strategies.
• Partner with pod leads across Marketing to elevate risks to leadership and develop action plans for how to address.
• Assist in the operationalization of NBA strategies by aligning campaign execution with prioritized member actions and lifecycle moments.
• Collaborate with analytics and personalization teams to ensure NBA logic is reflected in campaign workflows and targeting strategies.
• Track NBA performance and support reporting that informs future prioritization and optimization.
• Develop campaign calendars, orchestration workflows, and documentation to ensure transparency and accountability across teams.
• Support intake processes and ensure campaign requirements are clearly defined and communicated.
• Troubleshoot executional issues and escalate blockers to ensure timely resolution.
• Collaborate with analytics and operations teams to monitor campaign execution and performance across channels.
• Maintain dashboards and reporting tools that provide visibility into campaign status, engagement metrics, and delivery health.
• Identify opportunities for process improvement and contribute to the evolution of orchestration best practices.
• Assist in building out a newly formed Customer Contact Council, to ensure work being picked up by marketing pods meets member and patient standards for outreach.
• Ensure campaigns adhere to enterprise standards, regulatory requirements, and member experience guidelines.
• Facilitate decisions to deconflict and sequence prioritized campaigns against audiences.
• Partner with compliance and legal teams as needed to support campaign reviews and approvals.

This role ensures Humana's marketing campaigns are orchestrated with precisiondelivering the right message, to the right member, at the right time. By supporting NBA strategies and maintaining horizontal oversight, this role helps scale marketing operations while protecting consistency, compliance, and member trust.

Required Qualifications

Preferred Qualifications

Travel : While this is a remote position, occasional travel to Humana's offices for training or meetings may be required.

Scheduled Weekly Hours 40

Pay Range $115,200 - $158,400 per year

This job is eligible for a bonus incentive plan. This incentive opportunity is based upon company and / or individual performance.

Description of Benefits Humana, Inc. and its affiliated subsidiaries (collectively, "Humana") offers competitive benefits that support whole-person well-being. Associate benefits are designed to encourage personal wellness and smart healthcare decisions for you and your family while also knowing your life extends outside of work.

Equal Opportunity Employer It is the policy of Humana not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or protected veteran status. It is also the policy of Humana to take affirmative action, in compliance with Section 503 of the Rehabilitation Act and VEVRAA, to employ and to advance in employment individuals with disability or protected veteran status, and to base all employment decisions only on valid job requirements.