Manager, Marketing & Communications
Essential Duties and Responsibilities : Plan, direct and implement communications campaigns designed to create and maintain a favorable public image for the company. Create and execute a comprehensive social media strategy. Create marketing and promotional materials, both print and electronic. Design sales materials along with corporate PowerPoint presentations to support sales efforts across the business. Create written content for advertising and marketing purposes. Serve as owner of company website, continually working with our agency partner to modify and enhance the look and usability of the site. Create and deliver press releases, media relations content, corporate newsletter content, social media content, and speaking proposals. Identify, develop and execute communications strategy for key media contacts and customer references. Develop fresh story ideas and conduct extensive media outreach. Partner with HR on Internal Communication strategies to support employee engagement.
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Marketing Manager • Durham, NC, US