Director of Paid Media - Remote

Job Description

Job Description

Who Are We :

Alpha Lion stands at the forefront of sports nutrition, not just as a company but as a movement towards embracing the "Superhuman" ethos, championing the relentless pursuit of personal excellence.

With a track record of explosive growth, including a 100% YOY increase for six consecutive years and recognition as one of America's fastest-growing companies, we stand as a testament to what it means to push beyond limits. Our mission is clear : to unlock the limitless potential within every individual. We believe in the power of relentless self-improvement, resilience, and the courage to continuously seek a better version of ourselves. Through our best-in-class products, we don't just fuel the body; we inspire the spirit of personal excellence.

Join us in embracing the adventure of becoming superhuman, where every product we craft is a step towards surpassing the ordinary and exploring the extraordinary potential within us all.

The Opportunity :

We're looking for a remote Director of Paid Media to own the end-to-end paid media strategy that fuels Alpha Lion's growth. This is a high-impact role leading a 7-figure monthly ad spend with precision, where you'll be responsible for scaling new customer acquisition, unlocking new funnels, and driving world-class creative performance. If you thrive at the intersection of strategy, analytics, and creativity, this is your chance to make a massive impact.

Responsibilities :

Budget Forecast and Management

• Forecast budget allocation per channel and funnel based on efficiency targets and scale goals.
• Manage and adjust budgets daily to guarantee maximum ROI and efficient spend allocation.
• Collaborate with Inventory Planning to ensure product availability aligns with scaling objectives.
• Monitor margins, CAC, and LTV metrics to recalibrate spend and capture emerging market opportunities.

Paid Media Channel Ownership & Optimization

Creative Performance Leadership

Funnel Performance Analysis

Process & System Development

Skills & Experience

Mindset

Compensation :

We believe in competing at a high level — and that includes how we approach pay. This is a remote-first role , open to candidates anywhere in the world. The expected base rate for this position is $120,000-$150,000 (USD) . Your offer will reflect your experience, skill set, and where you live — we calibrate pay to ensure fairness and alignment with local markets.

Beyond base pay, team members may be eligible for performance bonuses, growth incentives, and benefits built to support their health, wellness, and professional goals.

Got what it takes to join the Alpha Lion family? We want to hear from you! We will only consider candidates who provide a resume. Want a better shot at joining our team? Send a cover letter explaining why you're the best fit for the job. (Yes, we really read them!)

www.alphalion.com

Alpha Lion is an equal employment opportunity employer, committed to an inclusive workplace where we do not discriminate on the basis of race, sex, gender, national origin, religion, sexual orientation, gender identity, marital or familial status, age, ancestry, disability, genetic information, or any other characteristic protected by applicable laws. We believe in diversity and encourage any qualified individual to apply.