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Senior Director, Partnerships
Senior Director, PartnershipsWorkMoney • Richmond, VA, US
Senior Director, Partnerships

Senior Director, Partnerships

WorkMoney • Richmond, VA, US
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Senior Director, Partnerships

The Senior Director, Partnerships leads the vision, strategy, and execution of WorkMoney Inc.'s trusted partner portfolio the products and services that help members save and earn more. This position shapes the organization's partnership ecosystem by overseeing partner development, negotiations, and long-term growth to maximize value for members. The Senior Director, Partnerships drives innovation in partnership strategy, ensures operational excellence across the portfolio, and fosters high-impact relationships with key external partners such as GoodRx, Upside, Lemonade, and more. Working cross-functionally, this role aligns partnership initiatives with WorkMoney Inc.'s mission and growth priorities to deliver meaningful, measurable outcomes at scale.

A typical day in the life of our Senior Director, Partnerships could look like :

  • Lead the overall strategy, vision, and execution for WorkMoney Inc.'s trusted partner portfolio, ensuring alignment with organizational goals and member impact objectives
  • Design and implement a multi-year portfolio strategy focused on growth, diversification, and long-term value creation for members
  • Represent the partnerships function, providing insight, forecasting, and strategic recommendations to senior leadership
  • Serve as a thought leader on trends, innovations, and partnership models that improve Americans' financial health and make life more affordable
  • Collaborate with internal stakeholders (e.g., Marketing, Product, Finance, Legal) to align partnership strategy with member experience, research findings, brand goals, and financial sustainability
  • Develop and maintain strong executive-level relationships with key strategic and prospective partners, serving as the senior liaison for negotiations and strategic growth opportunities
  • Lead complex negotiations and contract structuring, ensuring agreements maximize value for WorkMoney, Inc. members and mitigate organizational risk
  • Oversee compliance and due diligence processes for partner selection, ensuring all partners meet WorkMoney Inc.'s values, standards, and requirements
  • Develop and maintain a consistent framework for partner evaluation, including ROI, member engagement, and alignment with mission outcomes
  • Lead partner evaluation, onboarding, and performance management processes to ensure alignment with member impact and organizational goals
  • Establish and monitor KPIs for the partner ecosystem, analyze success metrics, objectives and key results and apply insights to drive continuous optimization and strategic growth
  • Collaborate cross-functionally to assess partnership impact, incorporating findings into portfolio strategy and continuous improvement across the entire user journey
  • Serve as the bridge between Partnerships and Technology, ensuring member-facing experiences are optimized for conversion, engagement, and satisfaction
  • Collaborate cross-functionally to design integrated campaigns that highlight partnership value to members
  • Lead development or improvement of internal tools, templates, and systems that streamline partner management and reporting processes
  • Manage the Partnerships budget, including forecasting, performance-to-plan tracking, and reporting on ROI and cost efficiency
  • Oversee and develop direct reports, fostering a culture of high performance, accountability, and continuous learning
  • Establish clear goals, KPIs, and performance expectations for team members, conduct regular performance reviews, and provide actionable feedback
  • Identify and nurture talent within the Digital Innovation team, providing coaching, mentorship, and career development opportunities to support employee growth and retention
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Director Partnership • Richmond, VA, US

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