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Marketing Manager

Marketing Manager

Five O Fore GolfNew Orleans, LA, US
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Job Description

Job Description

POSITION OVERVIEW

504 Golf is seeking a passionate, creative, and strategic Marketing Manager to lead our brand presence in the heart of New Orleans. This role is ideal for a marketing leader who thrives in a dynamic, fast-paced environment and is excited about blending sports, hospitality, and strategic brand experiences to position a leading local destination.

The Marketing Manager will be responsible for developing and executing comprehensive marketing strategies to boost visibility, engagement, and revenue. We're looking for someone with a proven ability to lead a team, think outside the box, and bring innovative promotional ideas to life.

KEY RESPONSIBILITIES

  • Design and implement full-scale marketing strategies to enhance brand visibility and business growth.
  • Develop annual and quarterly marketing plans aligned with company objectives.
  • Lead and mentor the in-house marketing, fostering collaboration, and giving feedback to other marketing professionals.
  • Plan and execute creative promotional campaigns, product launches, and special events to align messaging and campaigns (including coordination with operations, F&B, and retail teams for seamless execution).
  • Manage and prepare content creation across digital platforms, publications, and editorial design.
  • Oversee online marketing efforts, including social media, email, and digital ads.
  • Analyze market trends to identify customer needs and competitor activity to inform strategy.
  • Build and maintain partnerships with media outlets, local influencers, sponsors, and community stakeholders.
  • Track campaign performance, create reports, and adjust strategies for maximum ROI.
  • Serve as the brand ambassador in both internal and external communications.
  • Conduct general market research to keep abreast of trends and competitor's marketing movements.
  • Maintain and enhance brand consistency across all channels and materials.
  • Manage brand assets such as logos, color palettes, and messaging guidelines.
  • Maintain and optimize company website, including content updates and user experience improvements.
  • Monitor and respond to online customer feedback and interactions across platforms.
  • Gather feedback from other departments to improve future campaigns.

QUALIFICATIONS

  • 5+ years of Marketing experience including managing direct reports.
  • Bachelor's degree in business administration, Marketing, Communications, or relevant field.
  • Excellent strategic thinking, project management, and leadership skills.
  • Proficiency in Google Analytics, Google Ads, social media platforms, and CRM tools.
  • Exquisite communication and interpersonal skills.
  • Analytical and creative thinking.
  • Up to speed with current and online marketing techniques and best practices.
  • Customer-oriented approach with aptitude.
  • Professional chartered marketer (CIM) is a plus.
  • Working Conditions

  • Must be available to work a flexible schedule including evenings, weekends, and holidays.
  • Role requires mobility around the venue and occasional off-site promotional work.
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    Marketing Manager • New Orleans, LA, US