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Sr. Community Manager
Sr. Community ManagerSega Of America • Irvine, California, USA
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Sr. Community Manager

Sr. Community Manager

Sega Of America • Irvine, California, USA
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Job Details

Progress - Irvine CA

Full Time

$105000.00 - $130000.00 Salary

Description

Hybrid Work Model

#LI-hybrid

Note we could potentially hire a Community Manager at the Manager or Sr Manager level depending on experience. The posted range is capturing Community Managers at $105-113K and Sr. Community Managers at $110-130K.

JOB SUMMARY :

Are you an experienced Sr. / Community Manager with a passion for video and mobile games Do you have experience launching and supporting AAA and mobile titles

Reporting to the Senior Director of GaaS Marketing the Sr. / Community Manager will lead and support external product communication community engagement and marketing efforts for SEGA Japan Studios GaaS (Games-as-a-Service) titles. This role emphasizes close collaboration with SEGA of Americas social and community teams the broader marketing organization and cross-functional partners across the company.

The Sr. / Community Manager will also collaborate closely with Japan Studios to coordinate community activations leveraging a deep understanding of the Persona and Hatsune Miku IPs as well as live ops events. This position will contribute to strategic planning for community and social functions and play a key role in both leading and supporting the execution of initiatives alongside direct reports.

This person will also be responsible for growing community channels shaping and amplifying the player voice and leveraging insights and experience to align player interests with business goals. They will help shape a broader strategic plan for Western markets incorporating the latest industry trends to build a strong fandom around GaaS titles.

DUTIES AND RESPONSIBILITIES :

  • Help define and develop a distinct brand voice and personality for GaaS titles including but not limited to Persona5 : The Phantom X HATSUNE MIKU : COLORFUL STAGE! and upcoming unannounced projects
  • Collaborate with SEGA of America SEGA of Japan IP Holders and Development Teams cross-functional and international teams to develop globally integrated and innovate community campaigns that are aligned with the projects strategic and financial goals
  • Create and maintain social content roadmap calendar clearly outlining promotional efforts and keeping Sr. Director GaaS Marketing and cross functional teams organized
  • Serves as a key community contact with direct interface with development and studio groups to supply them with key insights trends and best practices
  • Contribute to content strategy and player-facing communications including active engagement on official social channels community channels and reactive messaging
  • Provide engaging written and visual content working with internal social and creative design teams and creative agencies as necessary
  • Manage all owned channels for assigned products including social media (Meta Instagram Twitter TikTok YouTube) forums (Reddit Discord owned forums) and 1

st

party community hubs

  • Build support and retain new and long-term relationships with content creators
  • Expert on all social channels and their tools managing relationships with each of the platform account managers
  • Identify needs problems common opinions and end-user sentiment through official community channels and social media providing meaningful reporting to management
  • Analyze and report metrics pertaining to community sentiment and social engagement as well as KPIs online activities to drive improvement optimization and innovation
  • Drive views and concurrency on Twitch and YouTube
  • Provide and create the voice of the game and developer to players and vice versa via social channels
  • Become a product expert and participate in livestreams and video productions as an informational and authoritative brand representative when required
  • Track and manage all aspects of social / community budget across your portfolio with rigor and accuracy
  • Other duties as assigned
  • Working in-office is an essential function of this position. This requirement of face-to-face interaction is in place to ensure effective supervision collaboration and -office attendance is required for the following reasons :
  • For effective supervision of employees and our work product which includes ensuring all employees have necessary oversight of their work and access to supervisory assistance which includes meetings to review work product deadlines and status.

  • To foster communication and collaboration among team members which includes the following : allowing for spontaneous brainstorming sessions and exchanges of ideas quick access to team members to enable collaborative problem-solving and stronger cohesion among co-workers and within teams.
  • To enhance the sharing of information necessary to effective job performance and product creation.
  • To enhance understanding of our stakeholders work and business needs facilitate a more seamless and organic workflow and ultimately increase efficiency and successful outcomes.
  • Qualifications

    QUALIFICATIONS AND SKILLS :

  • 5 (Manager) or 8 years (Sr. Manager) of experience in community management social media marketing or fan-focused public relations in a related field or on major consumer brands
  • Bachelors degrees or equivalent experience in communication marketing or related field
  • Must be an avid gamer with a strong understanding of relevant genres including RPGs anime-inspired games and titles centered around Japanese IP. A passion for gaming culture and communities is essential. Experience or interest in the anime or gaming industry / brands is a plus
  • Must have management experience including leading teams of 2 or more and overseeing external vendors in community management efforts
  • In-depth knowledge of current community and content distribution channels emergent trends and best practices and the role they play in community and publishing strategy
  • Exemplary product and brand communications copywriting and creative writing skills
  • Exceptional oral and written communication skills with the ability to articulate a vision across various audiences. Ability to tell a story via PowerPoint and / or Excel a strong plus
  • Knowledge of publisher streaming and content creation on streaming and social channels and familiar with back-end analysis of metrics and scheduling
  • Organized self-starter with demonstrated ability to plan and self-manage concurrent content pipelines and programs while working in a team environment
  • Active engagement in current games industry news with a deep understanding of gamer culture in social media
  • Independent worker with little or no supervision required and willingness to navigate areas of unfamiliarity
  • Ability to coordinate execution of plans within budget set timelines and to meet deadlines across all duties of the role.
  • Experience building new processes and applying best practices a strong plus
  • Ability to leverage quantitative analytic measures build business cases to support initiatives and focus on KPI / ROI metrics
  • Proficiency in MS Office and social analytics platforms; graphic design experience is a plus but not required
  • Proven ability to manage confidential product business and trade information with professionalism and discretion
  • Japanese language skills and experience working with Japanese or Asian corporations are a plus but not required
  • Positive professional collaborative and flexible attitude
  • Ability to work in-person in Irvine CA in hybrid model
  • Required Experience :

    Senior IC

    Key Skills

    English,User Interface,Communication,Content Writing,Online,Twitter,Internet,Facebook,Youtube,Instagram,Management skills,Digital speech,Speaking skills,Analytics,Writing Skills

    Employment Type : Full-Time

    Experience : years

    Vacancy : 1

    Monthly Salary Salary : 105000 - 130000

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    Community Manager • Irvine, California, USA

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