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Public Relations Manager

Public Relations Manager

Robert HalfWashington, DC, US
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Job Description

Job Description

We are looking for an experienced Public Relations Manager to join our team in Washington, District of Columbia. In this long-term contract role, you will play a key part in shaping our media strategies and ensuring impactful communication efforts. This position requires a proactive and collaborative individual who is passionate about media relations and advancing organizational goals.

Responsibilities :

  • Develop and execute media outreach strategies to promote organizational initiatives and programs.
  • Build and maintain strong relationships with journalists, reporters, and other media professionals.
  • Coordinate and manage media requests, including scheduling interviews and preparing briefing materials for spokespeople.
  • Draft and edit press releases, media statements, advisories, talking points, and other press materials.
  • Organize and support press events, such as conferences, briefings, and rapid response efforts.
  • Monitor and analyze media coverage, creating detailed reports to measure impact and refine strategies.
  • Maintain and update media contact databases to ensure accuracy and relevance.
  • Collaborate with the digital team to amplify earned media placements across social media and other platforms.
  • Develop messaging strategies in partnership with leadership to ensure consistent and compelling narratives.
  • Assist in preparing leadership for media engagements by providing talking points and context materials.
  • Bachelor’s or Master’s degree in communications, journalism, public relations, or a related field, or equivalent experience.
  • 5-7 years of experience in media relations or strategic communications, with a focus on detail-oriented work.
  • Strong knowledge of media monitoring tools such as Cision or Meltwater and experience building targeted press lists.
  • Exceptional writing and editing skills, with a talent for crafting compelling media narratives.
  • Proven ability to manage multiple projects effectively in a fast-paced environment.
  • Demonstrated experience in coordinating press events and managing media logistics.
  • Strong organizational skills and attention to detail when tracking media activities and compiling reports.
  • Self-motivated and capable of working independently while collaborating with a broader team.
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Public Manager • Washington, DC, US