Sales Director

Job Description

Job Description

Eklego is proud to be leading the Director of Sales search for WesleyLife in Johnston, Iowa .

Join WesleyLife and Help Revolutionize the Aging Experience!

Discover how WesleyLife is redefining what it means to age well : The WesleyLife Way

Why Work at WesleyLife?

At WesleyLife, they're not just a workplace, they're a community that values your growth, well-being, and happiness. With over 77 years of excellence in our sector, they believe in empowering their team members to make a difference while enjoying a fulfilling, supportive, and rewarding work environment.

Director of Sales - A Unique Opportunity

With 10 communities serving 16 counties across Iowa and impacting over 10,000 individuals annually, WesleyLife is on a mission to redefine what it means to age well, creating communities that embrace well-being, quality, dignity, and independence.

What will I do as the Director of Sales?

The Director of Sales, Network Support Center (NSC), serves WesleyLife as a key leader responsible for driving sustainable growth and expansion across their targeted geographical area, as well as developing and executing strategies to bring their Home and Community-Based Services (HCBS) to new markets outside of their Communities for Healthy Living (CHLs). This role leads two Sales Managers, who in turn support geographically dispersed sales teams, ensuring strong occupancy, revenue growth, and fostering relationships with community partners and influencers.

The Director of Sales will work closely with the leadership team to implement sales strategies that align with the company's mission and goals, supporting WesleyLife's vision of being the top choice for older adults seeking independent and supportive living environments, all with a focus on maximizing health and well-being for those we serve.

• Lead the sales efforts in our Communities for Healthy Living + applicable HCBS service lines across our network, ensuring strategic alignment with organizational goals.
• Develop, implement, and refine sales strategies to drive sustainable occupancy, revenue growth, and market share expansion within our current geographic areas, while further aligning WesleyLife's full network of services.
• Play a key role in establishing the company forecast and revenue / sales targets; create and effectively implement a systemic sales approach to achieve sustainable sales success across the organization's service lines.
• Provide leadership and support to the Network Support Center (NSC) Sales Managers, who in turn support sales teams across various geographic regions.
• Monitor performance of sales teams, providing guidance and training to ensure success in sales targets, sales activities, and community outreach.
• Responsible for achieving occupancy goals (in collaboration with broader sales teams) across existing Communities for Healthy Living (CHLs) as well as applicable service lines falling under the HCBS network of services.
• Oversee and support the implementation of blue-sky sales advancements.
• Collaborate with the CMO, VP HCBS, Executive Directors, and NSC Sales Manager(s) to develop and successfully implement lead generation and sales processes, tools and systems to effectively market and sell products in each of WesleyLife's markets.
• Conduct in-depth analysis of market trends, competitors, and customer needs to identify new business opportunities and areas for growth.
• Develop strategies for expanding Home and Community-Based Services (HCBS) into new targeted markets, beyond the current CHLs.
• Build and maintain strong relationships with key referral sources.

Qualifications :

Perks You'll Love :

WesleyLife has been certified as one of Senior Care's Best Places to Work!

WesleyLife is proud to be certified as one of Senior Care's Best Places to Work by WeCare Connect! We value teamwork, respect, and integrity, and we're dedicated to creating an environment where every team member feels appreciated and supported.

Why Choose Eklego?

As a professional, your skills are highly sought after, and you have many options. Here's what to expect with Eklego :

We are an equal opportunity employer. We consider applicants for all positions without regard to race, color, religion, gender, national origin, age, marital or veteran status, disability or any other legally protected status, including genetic information.