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Senior Product Manager

Senior Product Manager

Gateway Recruiting, Inc.Fort Snelling Unorganized Territory, Minnesota, United States
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About the role

This Senior Global Product Manager will be responsible for developing and leading the execution of marketing strategies to grow business for the Ranger Drug-Coated Balloon (DCB) business.  This individual is an experienced marketer who can effectively collaborate across the global and US commercial organizations to champion and execute marketing programs.

Responsibilities include :

  • Lead and champion global Ranger DCB marketing strategies in close partnership with Marketing Partners (strategy, upstream), Brand Activation (marketing communications), Clinical, Medical Education, Medical Affairs, and other functional team members.
  • Develop and lead a comprehensive global launch strategy for future Ranger line extensions in collaboration with a cross-functional team, champion the commercialization plan with leadership, and drive execution.
  • Monitor the competitive peripheral DCB landscape and develop marketing strategies to maintain a clear, differentiated value proposition in the marketplace.
  • Collaborate with and support the US sales and commercial organization; spend time in the field understanding commercial dynamics, building sales and customer relationships and gathering actionable insights to inform marketing strategies.
  • Support global marketing partners with Ranger launch and continuation marketing activities that ensure consistent global strategy and value proposition, and support regional growth.
  • Maintain and evolve the Ranger positioning and messaging, with a focus on the clinical data story.
  • Initiate Ranger business analytics to develop actionable segmentation, uncover growth targets, and build focused program strategies and tactics to drive business growth.

Desired experience :

  • 5+ years of medical device, healthcare, and / or marketing experience required
  • BA / BS required, Master’s / MBA preferred
  • Healthcare or medical device marketing experience, with demonstrated ability to develop deep clinical and commercial expertise in medical device therapies and products
  • Demonstrated success managing complex projects, incorporating diverse needs from numerous stakeholders, and delivering on commitments
  • Excellent communication, collaboration, leadership, and interpersonal skills
  • Track record of success leading cross-functional teams within a dynamic, matrixed, and hybrid work environment
  • Proven ability to influence and drive alignment across diverse teams to achieve consensus and execution of strategic initiatives
  • Ability to travel approximately 20%, mostly domestic with limited international travel.
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    Senior Product Manager • Fort Snelling Unorganized Territory, Minnesota, United States