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Interim Marketing Leader
Interim Marketing LeaderRobert Half • Chicago, IL, United States
Interim Marketing Leader

Interim Marketing Leader

Robert Half • Chicago, IL, United States
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We are seeking an accomplished Interim Marketing Leader with proven experience building and transforming marketing functions in B2B environments, specifically targeting large enterprises and professional services organizations. This is a critical 6–12 month remote engagement, with the possibility of contract-to-hire for the right individual.

Key Highlights :

  • Contract Duration : 6–12 months, remote, with potential for extension or hire.
  • Industry Focus : B2B, professional services, consulting, and health services (hospitals, state plans, etc.).
  • Ideal Background : Candidates must demonstrate successful marketing leadership in consulting / professional services and selling complex solutions to large organizations.
  • Marketing Function : This is a turnaround opportunity for a hands-on, strategic generalist to reboot and build a robust marketing organization.

Core Responsibilities :

  • Assess the current team structure and marketing capabilities.
  • Act as an internal voice and liaison for ongoing Salesforce Marketing Cloud migration (guiding / communicating between external consultants and internal stakeholders).
  • Develop and execute a strategic marketing roadmap and establish priorities.
  • Drive brand integration following acquisitions.
  • Oversee relationships with marketing agencies and technology consultants.
  • Revamp and operationalize all elements of the marketing function.

    • Day-to-Day Activities :

  • Foster team development and elevate skillsets.
  • Manage the marketing budget with ROI and growth in mind.
  • Optimize and oversee automation processes and technology integrations.
  • Ensure creative and strategic alignment across the organization.
  • Serve as a key change agent for executive-level initiatives.

    • Technical and Experience Requirements :

  • Hands-on expertise with Salesforce Marketing Cloud and HubSpot (migration / transition experience preferred).
  • Demonstrated success leading marketing transformation in consulting, professional services, or healthcare sectors.
  • Track record of effective B2B sales support targeting large organizations.
  • Previous experience in brand integration, marketing validation, and ROI-driven strategies.
  • Bonus : Experience with business-to-government (B2G) marketing.
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    Marketing Leader • Chicago, IL, United States

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