EverPro - Paid Search Strategist

Sr Paid Search Strategist, EverCommerce REMOTE (US)

EverCommerce is a leading service commerce platform, providing vertically-tailored, integrated SaaS solutions that help more than 690,000 global service-based businesses accelerate growth, streamline operations, and increase retention. Its modern digital and mobile applications create predictable, informed, and convenient experiences between customers and their service professionals. With its EverPro, EverHealth, and EverWell brands specializing in Home, Health, and Wellness service industries, EverCommerce provides end-to-end business management software, embedded payment acceptance, marketing technology, and customer experience applications.

We are looking for a Paid Search Strategist to focus on our EverPro paid search advertising accounts and strategy. Our Paid Search Team is tasked with implementing leading edge digital marketing strategies, utilizing the latest technologies and ROI tracking tactics. Reporting to the Head of Paid Media, you'll assist them by managing paid search campaigns, working with our EverPro marketing teams on growth strategy, and performing continual performance analysis. You will help to advance strategy and execution of our paid media acquisition channels including; paid search, directories, PPL, and more.

Responsibilities :

• Increase quality leads at efficient costs, testing strategies on a daily, weekly and monthly basis.
• Be a part of the ongoing conversation of how to best execute and measure multi-channel digital marketing campaigns across search, display, social media, video, email, and other channels.
• Plan and execute online marketing campaigns and tests, including implementation, optimization, budget management, and analysis.
• Increase customer acquisition and engagement via paid digital marketing, including Google, Bing, YouTube, Capterra, Google Display Network, programmatic channels, etc.
• Create, launch, and track frequent ad copy, landing page, and other creative tests using some of the latest testing tools and methodologies.
• Analyze SEM performance, making recommendations and executing optimizations.
• Assist in managing multiple advertising accounts.
• Create reports to measure campaign performance and show ROI of efforts.

Skills and Experience needed for success in this role :

Where : The EverCommerce team is distributed globally, with teams in the U.S., Canada, the U.K., Jordan, New Zealand, and Australia. With a widely distributed team, we are used to working remotely across different time zones. This role can be based anywhere in the United States or Canada if you're close to one of our offices, we can set you up in-office or you can work 100% remotely. Please note that you must be eligible to work without sponsorship to qualify for this position, and this role may require travel to our Corporate Headquarters in Denver, Colorado, or to other office locations around North America.

Benefits and Perks :

Compensation : The target base compensation for this position is $85K-$90K per year in most US locations. Final offer amounts are determined by multiple factors including location, local market variances, and candidate experience and expertise, and may vary from the amounts listed above.

EverCommerce is an equal opportunity employer and we value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender identity, sexual orientation, age, marital status, veteran status, or disability status. We look forward to reviewing your credentials and getting to know more about your experience!