Senior Paid Media Manager, YouTube

WHO ARE WE

Launch Potato is a profitable digital media company that reaches over 30M monthly visitors through brands such as FinanceBuzz All About Cookies and OnlyInYourState.

As The Discovery and Conversion Company our mission is to connect consumers with the worlds leading brands through data-driven content and technology.

Headquartered in South Florida with a remote-first team spanning over 15 countries weve built a high-growth high-performance culture where speed ownership and measurable impact drive success.

WHY JOIN US

At Launch Potato youll accelerate your career by owning outcomes moving fast and driving impact with a global team of high-performers.

BASE SALARY : $80000 to $110000 per year

MUST HAVE

• Proven success profitably scaling new and existing brands on YouTube.
• Strong analytical skills with proficiency in BI tools (Looker Google Analytics etc.) and advanced Excel / Google Sheets (pivot tables VLOOKUP regression analysis correlation etc).
• Strong understanding of best practices that drive high-performing creatives including YouTube ABCDs briefs and collaborating on video production with creative teams.
• Demonstrated experience owning P&L and hitting aggressive growth profitability goals and building best practice playbooks.
• Exceptional collaboration and proactive communication skills; comfortable presenting insights both written and verbal and influencing decision-making across teams.

EXPERIENCE : 6 years managing and scaling a YouTube performance-based portfolio with budgets of $20M / year.

YOUR ROLE

You are a YouTube performance marketing expert who will take full ownership of Launch Potatos YouTube business. This is a career-defining opportunity : youll be responsible for significantly scaling one of our most important growth channels while maintaining profitability.

Youll combine hands-on campaign management with high-level strategy directly owning campaign execution P&L and growth targets. From testing new creatives to developing playbooks youll push the limits of whats possible in YouTube performance marketing and over time expand into other verticals performance video platforms.

This role has a clear growth path to leading performance video across brands and verticals within Launch Potatos portfolio.

OUTCOMES (PERFORMANCE EXPECTATIONS)

SUCCESS LOOKS LIKE

COMPETENCIES

NICE TO HAVES

TOTAL COMPENSATION

Base salary is set according to market rates for the nearest major metro and varies based on Launch Potatos Levels Framework. Your compensation package includes a base salary profit-sharing bonus and competitive benefits. Launch Potato is a performance-driven company which means once you are hired future increases will be based on company and personal performance not annual cost of living adjustments.

Want to accelerate your career Apply now!

Since day one weve been committed to having a diverse inclusive team and culture. We are proud to be an Equal Employment Opportunity company. We value diversity equity and inclusion.

We do not discriminate based on race religion color national origin gender (including pregnancy childbirth or related medical conditions) sexual orientation gender identity gender expression age status as a protected veteran status as an individual with a disability or other applicable legally protected characteristics.

Required Experience :

Manager

Key Skills

Digital Marketing,Marketing,Google Analytics,Google Docs,Facebook Advertising,Google AdWords,Google Marketing Platform,Google Ads,Media Buying,Media Planning,Social Media Management,DoubleClick

Employment Type : Full-Time

Experience : years

Vacancy : 1

Yearly Salary Salary : 80000 - 110000