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Vice President, Product - Digital Commerce
Vice President, Product - Digital CommerceSiriusXM Radio, Inc. • Washington, DC, United States
Vice President, Product - Digital Commerce

Vice President, Product - Digital Commerce

SiriusXM Radio, Inc. • Washington, DC, United States
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Who We Are :

SiriusXM and its brands (Pandora, SiriusXM Media, AdsWizz, Simplecast, and SiriusXM Connect) are leading a new era of audio entertainment and services by delivering the most compelling subscription and ad-supported audio entertainment experience for listeners in the car, at home, and anywhere on the go with connected devices. Our vision is to shape the future of audio, where everyone can be effortlessly connected to the voices, stories and music they love wherever they are.

This is the place where a diverse group of emerging talent and legends alike come to share authentic and purposeful songs, stories, sounds and insights through some of the best programming and technology in the world. Our critically-acclaimed, industry-leading audio entertainment encompasses music, sports, comedy, news, talk, live events, and podcasting. No matter their individual role, each of our employees plays a vital part in bringing SiriusXM's vision to life every day.

SiriusXM is the leading audio entertainment company in North America, and the premier programmer and platform for subscription and digital advertising-supported audio products. SiriusXM's platforms collectively reach approximately 150 million listeners, the largest digital audio audience across paid and free tiers in North America, and deliver music, sports, talk, news, comedy, entertainment and podcasts. Pandora, a subsidiary of SiriusXM, is the largest ad-supported audio entertainment streaming service in the U.S. SiriusXM's subsidiaries Simplecast and AdsWizz make it a leader in podcast hosting, production, distribution, analytics and monetization. The Company's advertising sales organization, which operates as SiriusXM Media, leverages its scale, cross-platform sales organization and ad tech capabilities to deliver results for audio creators and advertisers. SiriusXM, through SiriusXM Canada Holdings, Inc., also offers satellite radio and audio entertainment in Canada. In addition to its audio entertainment businesses, SiriusXM offers connected vehicle services to automakers.

How you'll make an impact :

The VP, Product - Digital Commerce Platform will define and lead SiriusXM's end-to-end commerce experience across all digital and assisted channels - powering how subscribers discover, buy, manage, and renew their services.

This leader will own the Core Commerce Platform (product catalog, subscription management, billing, payments, revenue, fulfillment, and offers) as well as Digital Commerce experiences (web, mobile, and in-app checkout, account management, self-service and renewals).

You’ll play a pivotal role in shaping SiriusXM's future-state commerce ecosystem - transforming the platforms into a customer-first platform that delivers speed, simplicity, experimentation and measurable growth.

Working in close partnership with product journey and engineering teams, you will connect platform capabilities and digital experiences to SiriusXM's core customer outcomes - from trial conversion to retention, upsell, and care. Together, you'll ensure that every commerce interaction advances our mission to create frictionless, personalized, and engaging subscriber experiences across every channel.

What you'll do :

  • Own the end-to-end Digital and Core Commerce Platform strategy and roadmap, encompassing subscription management, billing, payments, product catalog, revenue management, fulfillment, and offer execution across web, mobile, in-app, and assisted channels.
  • Define and drive the vision for SiriusXM's Commerce Ecosystem, enabling scalability, flexibility, and real-time responsiveness across all commerce domains - in partnership with Engineering and cross-functional teams.
  • Collaborate with Journey Leads to align commerce capabilities and digital experiences to customer outcomes such as conversion, retention, and lifetime value enabling digital self-service and personalization.
  • Partner with Engineering, Design, and Data to modernize SiriusXM's commerce stack - adopting an extensible platform that accelerates innovation and experimentation.
  • In collaboration with Marketing, and Growth Engineering, lead teams to continuously optimize SiriusXM's marketing landing pages and home pages for throughput, conversion, performance and SEO. Ensure frameworks, content modules, and personalization logic drive measurable lift across the acquisition funnel - from traffic quality and engagement to trial starts and checkout completion.
  • Champion experimentation and personalization capabilities within digital flows to increase conversion, minimize churn, and drive incremental revenue per subscriber.
  • Oversee digital checkout, fulfillment, and account management experiences across all surfaces -ensuring consistency, accessibility, and optimization across devices and channels.
  • Own the end-to-end payments and billing experience, including dunning and recovery flows, ensuring automation, compliance, and customer experience drive measurable improvement in payment success, revenue capture, and retention.
  • Ensure alignment between product catalog, offer management, and entitlement systems, providing a single source of truth for pricing, bundling, promotions, and fulfillment logic.
  • Lead the evolution of intelligent commerce decisioning - enabling the platform to deliver AI-driven recommendations, dynamic pricing, personalized bundles, payment recovery, and contextual engagement across every step of the subscriber lifecycle.
  • Collaborate cross-functionally with Marketing, Care, Finance, and Legal to ensure compliance, financial integrity, and brand consistency across commerce experiences.
  • Lead and mentor a team spanning Billing, Payments, Revenue, Fulfillment, Product Catalog, Web, and Mobile domains - fostering a culture of innovation, accountability, and operational excellence.
  • Measure success through core KPIs - transaction throughput, revenue accuracy, conversion rate, retention, and customer satisfaction. Communicate results and insights across stakeholders.

Why you'll love this role :

  • You’ll shape how millions of listeners connect, subscribe, and stay with SiriusXM.
  • As the VP of Product for the Digital Commerce Platform, you’ll sit at the center of SiriusXM's digital transformation - reimagining the systems and experiences that power every transaction, renewal, and upgrade.
  • You’ll own both the foundational commerce platform that drives billing, payments, pricing, product catalog, revenue, and fulfillment, and the digital experiences that bring those capabilities to life across web, app, and emerging channels.
  • You’ll partner with Journey Leads to translate customer insights into scalable capabilities that drive measurable growth - improving conversion, retention, and lifetime value.
  • You’ll lead teams working on everything from personalized checkout and digital self-service, to AI-powered payment recovery, offer execution, and modern, API-first commerce services that power SiriusXM's entire ecosystem.
  • This is an opportunity to see your work impact customers every day, every time they subscribe, renew, or discover something new to love.
  • What you'll need :

  • 15+ years of product management experience, with at least 8+ years leading digital commerce and subscription platform strategy in high-scale environments.
  • Proven success owning end-to-end transactional systems - including subscription management, billing, payments, product catalog, and revenue management.
  • Expertise in digital commerce and self-service UX across web and mobile platforms.
  • Deep experience building or transforming Core Commerce Platforms (subscription, fulfillment, payments orchestration, pricing / offer systems).
  • Demonstrated leadership of large, cross-functional teams and success influencing outcomes in a matrixed environment.
  • Strong collaboration experience with Marketing, Journeys, Finance, and Engineering to unify business outcomes with customer and technical goals.
  • Knowledge of AI and automation applications for checkout optimization, retention, and digital care deflection.
  • Experience with compliance, payments, PCI, revenue recognition, and financial reconciliation processes.
  • Proven ability to define platform strategy and deliver measurable business impact through customer-centric product development.
  • Growth mindset and comfort navigating complexity, balancing short-term delivery with long-term transformation.
  • Exceptional executive presence and communication skills, with the ability to translate complex technology strategies into compelling business narratives for both technical and non-technical audiences.
  • High emotional intelligence and situational awareness - able to lead through ambiguity, build trust across functions, and foster collaboration in fast-paced, evolving contexts.
  • Bachelor's degree required; MBA or advanced degree preferred.
  • Must have legal right to work in the U.S.
  • At SiriusXM, we carefully consider a wide range of factors when determining compensation, including your background and experience. These considerations can cause your compensation to vary. We expect the base salary for this position to be in the range of $231,800 to $342,200 and will depend on your skills, qualifications, and experience. Additionally, this role might be eligible for discretionary short-term and long-term incentives. We encourage all interested candidates to apply.

    Our goal at SiriusXM is to provide and maintain a work environment that fosters mutual respect, professionalism and cooperation. SiriusXM is an equal opportunity employer that does not discriminate on the basis of actual or perceived race, creed, color, religion, national origin, ancestry, alienage or citizenship status, age, disability or handicap, sex, gender identity, marital status, familial status, veteran status, sexual orientation or any other characteristic protected by applicable federal, state or local laws.

    The requirements and duties described above may be modified or waived by the Company in its sole discretion without notice.

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    Vice President Product • Washington, DC, United States

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