Head of Product Marketing (Remote - US)

Head Of Product Marketing

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Head of Product Marketing in the United States.

This role provides a unique opportunity to lead and elevate the Product Marketing function within a fast-growing, innovative organization. The Head of Product Marketing will define the overarching product narrative, shape market positioning, and drive go-to-market excellence across multiple product lines. You will lead a high-performing team, collaborate closely with Product, Sales, and Marketing, and ensure messaging resonates with both executive buyers and end users. The position blends strategic thinking with hands-on execution in a dynamic, remote-first environment. The role is pivotal in creating measurable business impact through product adoption, revenue growth, and market differentiation. This is ideal for a leader who thrives at the intersection of storytelling, strategy, and execution.

Accountabilities :

• Define and own the product narrative, messaging frameworks, and positioning across products, personas, and verticals.
• Translate complex product innovations into clear, differentiated stories that resonate with executive buyers and end users.
• Lead, coach, and develop a team of product marketing professionals, balancing strategy with GTM execution.
• Partner with cross-functional teams (Product, Sales, Marketing, Communications) to ensure alignment and consistency in messaging.
• Drive launch frameworks, enablement programs, and GTM processes that improve quality, predictability, and adoption.
• Conduct market intelligence, competitive analysis, and trend monitoring to inform strategy and identify opportunities.
• Establish KPIs to measure the impact of product marketing on adoption, engagement, pipeline, and revenue growth.