Channel Marketing Specialist (Telecom & MSP)

Channel Marketing Specialist / Coordinator

GTT is a leading networking and security as a service provider for multinational organizations, simply and securely connecting people and machines to data and applications anywhere in the world. We serve thousands of organizations, bringing together the right people, partners and technology to reduce the burden on IT teams and solve the most pressing networking and security challenges. Built on our top-ranked global Tier 1 network, GTT Envision is a single global technology platform to connect, orchestrate, virtualize and automate enterprise networks, enabling customers with consumable solutions to achieve business missions and meet ongoing demand when, where and how needed. Our portfolio includes SASE, SD-WAN, security, internet, voice and other connectivity options, complemented by a suite of professional services and exceptional sales and support teams in local markets around the globe. We partner with our customers to deliver Greater Technology Together.

The Channel Marketing Specialist / Coordinator is a pivotal, hands-on role responsible for creating and executing marketing campaigns to drive new sales opportunities and channel growth within GTT's Wholesale, Carrier, and Managed Service Provider (MSP) segments. This role is focused on tactical execution, lead generation, and performance tracking across a variety of marketing channels.

Key Responsibilities

Campaign Creation & Execution (Primary Focus)

• Generate Pipeline : Execute a calendar of marketing programs with the primary goal of identifying and driving new channel prospects and opportunities for the Wholesale, Carrier, and MSP teams.
• Multi-Channel Activity : Launch and manage core elements of demand generation campaigns, including :
• Email Marketing : Coordinate the creation, segmentation, and deployment of email campaigns to channel partners and prospect databases.
• Digital : Support digital campaign activity, including assisting with basic social media posts and partner website updates.
• Webinars : Plan and execute logistics for partner-facing and end-user webinars.
• Partner Collaboration : Execute co-marketing programs with key technology partners to leverage joint solutions and expand market reach.

Event & Lead Management

Reporting & Performance Tracking

Required Experience / Qualifications

Universal Competencies

EEO Statement

GTT provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, GTT complies with applicable state and local laws governing non-discrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

GTT expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of GTT's employees to perform their job duties may result in discipline up to and including discharge.