Lead Demand Generation Manager - B2B SaaS : 25-04168

Primary Skills : B2B-Marketing(Advanced), Analytical-Skills(Expert), Growth-Hacking(Advanced), ABM-Strategies(Advanced), Demand Generation(Expert)

Duration : 6 months (Potential to extend)

Location : Los Angeles, CA (Hybrid)

Pay Range : $90-$94 Per Hour

#LP

JOB SUMMARY :

We are seeking a Lead Demand Generation Manager to spearhead our B2B SaaS marketing efforts, focusing primarily on optimizing the lead funnel through a blend of strategic growth hacking and insightful analytics. The role involves defining the buyer journey for MidMarket customers, innovating multi-channel demand generation campaigns, and deploying targeted account-based marketing (ABM) strategies to foster engagement and increase revenue. This position requires a dynamic leader capable of collaborating with cross-functional teams to align marketing initiatives with business goals.

JOB REQUIREMENTS :

• Lead and optimize B2B SaaS lead funnels through data-driven growth hacking strategies.
• Develop and execute ABM strategies targeting key accounts to drive engagement and revenue.
• Define and enhance the buyer journey for MidMarket customers, focusing on optimal touchpoints.
• Design customer-backed demand generation campaigns informed by MidMarket customer insights and personas.
• Foster strong cross-functional partnerships to optimize utilization of DemandGen technology.

Must have Skills

Industry Experience Required :

Minimum of 7-10 years of experience in product and / or sales marketing within SaaS / Technology domains.

This role demands a highly motivated, tech-forward professional eager to leverage their marketing craft expertise and strategic insight to significantly impact our company s growth trajectory.

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