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Director, Alliance Marketing (Oracle Alliance)
Director, Alliance Marketing (Oracle Alliance)Washington Staffing • Seattle, WA, US
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Director, Alliance Marketing (Oracle Alliance)

Director, Alliance Marketing (Oracle Alliance)

Washington Staffing • Seattle, WA, US
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Director, Alliance Marketing

Known for being a great place to work and build a career, KPMG provides audit, tax and advisory services for organizations in today's most important industries. Our growth is driven by delivering real results for our clients. It's also enabled by our culture, which encourages individual development, embraces an inclusive environment, rewards innovative excellence and supports our communities. With qualities like those, it's no wonder we're consistently ranked among the best companies to work for by Fortune Magazine, Consulting Magazine, Seramount, Fair360 and others. If you're as passionate about your future as we are, join our team. KPMG is currently seeking a Director, Alliance Marketing to join our Clients and Markets organization.

Responsibilities :

  • Own and execute a joint strategic marketing plan for the Oracle alliance that aligns with the alliance's business plan and growth ambitions.
  • Drive the development and execution of a content strategy focused on creating differentiated messaging, value propositions, and sales enablement tools such as videos, social assets, and case studies.
  • Create, plan, and project manage a portfolio of demand generation programs, including KPMG's presence at alliance-specific conferences, joint webinars, client roundtables, and digital campaigns focused on data and AI readiness to ensure on-time, on-budget, and high-quality delivery.
  • Oversee program-level budgets and marketing development funds (MDF), ensuring they are used effectively to achieve the best results from marketing programs; includes forecasting, reporting on actuals, and leveraging lead management tools to measure program effectiveness and sales impact.
  • Execute plans to increase the visibility and awareness of our alliance solutions through integrated tactics including social media, podcasts, advertising, and the creation of co-branded marketing assets.
  • Proactively build and foster strategic relationships within Oracle's marketing organization to identify and position KPMG for unique, high-impact co-marketing opportunities, and support alliance partner sales kick-off events.

Qualifications :

  • Minimum ten years of recent, integrated marketing experience, preferably from a Fortune 500 enterprise technology / software company or a professional services firm
  • Bachelor's degree from an accredited college or university is required; master's degree from an accredited college or university is preferred
  • Extensive experience leading alliance marketing initiatives, with a deep and proven expertise in developing and executing integrated marketing campaigns, events and digital strategies; demonstrated track record of strategic leadership, including experience with performance management and the professional development (PML) of a team
  • Proven ability to collaborate with and influence senior business stakeholders and C-level executives, leveraging strong networking skills to drive projects forward and ensure delivery against key milestones; proactive and autonomous leader with demonstrated expertise in managing complex, large-scale projects and their associated budgets from conception to completion
  • Exceptional, executive-level communication skills with a proven ability to navigate complex organizational structures and operational requirements with efficiency and political savvy; strategic and adaptable mindset, with the proven ability to thrive in a fast-paced environment, drive change and exercise sound judgment in escalating issues and making critical business decisions; proven ability to work effectively in a hybrid setting and travel as required, demonstrating strong self-motivation and communication skills across both virtual and in-person environments
  • Must be authorized to work in the U.S. without the need for employment-based visa sponsorship now or in the future.
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    Alliance Director • Seattle, WA, US

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