Senior Manager, Go-To-Market Content

Senior Manager, Go-To-Market Content

Elite Technology is a leading, independent technology company that helps law firms drive profitability through improved operational effectiveness, increased efficiency, and greater visibility across their business. Our cutting-edge digital financial management and business operations solutions drive success for firms around the globe by improving finance and accounting operations, including billing, invoicing, payments, and financial reporting. By bringing together data, insights, and tools, we enable law firm leaders to make informed business decisions to build and manage their businesses more effectively and efficiently.

Our Senior Manager, Go-To-Market Content will play a key role in scaling how we show up in the market across every channel and funnel stage. This position is ideal for a high-output, systems-driven content leader who is also a hands-on creator. You'll be responsible for architecting a content engine that transforms product messaging, customer research, and the product roadmap into channel-specific assets, leverages AI for scale and consistency, and drives measurable results against GTM and marketing goals.

What You'll Do :

• Build a high-leverage content engine that supports campaign, lifecycle, and brand goals without dependency on manual workflows.
• Translate product messaging into scalable content across web, email, ads, events, and partner enablement assets.
• Use AI tools and prompt systems to accelerate consistent, high-performing content creation.
• Develop modular content frameworks adaptable by segment, buying stage, or channel.
• Own development of organic social content (primarily LinkedIn) including thought leadership, company posts, and audience-building series.
• Collaborate with executives and SMEs on ghostwritten content that amplifies reach and point of view.
• Monitor and analyze performance to drive audience engagement and optimize messaging.
• Extend the reach of top-performing content across channels and teams.
• Design and execute content experiments (messaging variants, formats, hooks) to optimize performance.
• Define, track, and report on metrics at the content level, including engagement, conversion, pipeline contribution, and retention.
• Work with analytics to extract insights and iterate based on results.
• Develop templates and playbooks that reduce friction and improve campaign execution speed.
• Personally write and produce a wide range of content, including campaign assets, website copy, ads, scripts, and social posts.
• Create thought leadership content shaped by market insight, not just internal input, with a focus on clarity and utility.
• Maintain a consistent brand voice across all content formats and customer journey stages.
• Showcase a portfolio or examples of content that drove measurable outcomes.
• Perform other duties as assigned to support the overall goals and objectives of the department / company.

What You'll Need :

Benefits :

Please note that we do not offer sponsorship for this position.

Additional Information

At Elite Technology, we embrace an employee-centric, flexible work model that empowers you to do your best work in the environment that suits you. However, we also recognize the importance of in-person collaboration for key moments that truly matter.

In our flexible remote approach, you have the freedom to choose a workspace within your home country that best fits your needs. Our corporate offices are located in New York City, Los Angeles, Costa Rica, and the Philippines, providing additional options for those who prefer or need a hybrid work environment.

Our diverse global team spans the U.S., Canada, U.K., Costa Rica, the Philippines, and Australia. Please note that at this time, we are unable to hire employees located in Quebec or Ontario Provinces, Alaska, Hawaii, Puerto Rico, Louisiana, and Oklahoma.

As a global business, we rely on diversity of culture and thought to deliver on our goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex / gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under applicable law. We are proud to be an Equal Employment Opportunity / Affirmative Action Employer providing a drug-free workplace. We also provide reasonable accommodation for qualified individuals with disabilities and for sincerely held religious beliefs in accordance with applicable law.

We are not accepting applications submitted through recruiting agencies.