Franchise Operations Coach

Franchise Operations Consultant

Driven Brands, headquartered in Charlotte, NC, is the largest automotive services company in North America, providing a range of consumer and commercial automotive services, including paint, collision, glass, vehicle repair, oil change, maintenance, and car wash. Driven Brands is the parent company of some of North America's leading automotive service businesses including Take 5 Oil Change, Meineke Car Care Centers, Maaco, 1-800-Radiator & A / C, Auto Glass Now, and CARSTAR. Driven Brands has approximately 4,800 locations across the United States and 13 other countries, and services tens of millions of vehicles annually.

The Franchise Operations Consultant provides comprehensive, world-class guidance and support to Franchisees and Center Managers within their assigned territory. They provide effective guidance, and coaching to meet or exceed Sales, Car Count, and Customer Experience metrics. They are an influential leader on the Maaco model to improve franchisee performance and profitability while protecting and stewarding Maaco's brand image, service, and quality standards. The Franchise Operations Consultant acts as the primary liaison between the franchisor and franchisees, working to uphold brand standards and improve operational execution, marketing execution, sales growth, and the profitability of stores. This role will involve regular travel to various franchise locations, where they will assess performance, offer strategic advice, and facilitate training and development initiatives.

Responsibilities :

• Achieves position goals, timelines, and KPI metrics through coaching all franchisees in a geographic territory :
• Center support through in center visits and virtual coaching sessions.
• Conduct market meetings and peer-to-peer focus groups to deliver training on company initiatives that impact performance and increase engagement,
• Utilize observations and data-driven insights to provide directional coaching to improve revenue, people development, and customer experiences.
• Utilize available reports and tools to improve gross profit, reduce expenses, and maximize EBITDA to improve franchisee profitability.
• Document all activity, including but not limited to, the Maaco Operational Playbook, Profit Reviews, Center Visits, and Virtual Coaching Forms.
• Interfaces with all support departments to ensure timely and accurate responses to franchisees needs and questions that ensure franchisee satisfaction.
• Focus on strategic and tactical processes to improve the center's customer experience through measurable systems like 10 Point and online ratings.
• Provides oversight to ensure franchisee compliance to brand obligations for quality, image, training, and service.
• Attend and participate in the Maaco Annual Convention and drive 100% attendance at the event. Participate in an Maaco Operations & Training meetings and any other corporate organized events as needed. Create and deliver content as needed
• Implements marketing and sales direction to increase regional revenue growth.
• Effectively demonstrating, coaching, observing, evaluating, analyzing, and training all aspects of the Maaco system through coaching methodology.
• Collaborate with franchisees in developing short- and long-term strategic plans consistent with the brand's goals and financial success.
• Lead franchisees in business growth through evaluation and strategic development recommendations, identifying opportunities and reviewing economic models.
• Review franchisees' economic reports and make key recommendations to the Director of Operations in the development of action plans for cost control areas.
• Maintain regular communication and meetings with the Director of Franchise Operations, providing insights into key issues affecting financial health and operational integrity.
• Improves franchisee capabilities by helping leverage company tools, available resources, and best practices across business functions especially in finance, marketing, and operations.
• Building trust through respectful communication and dedication, to gain a positive coaching relationship with franchisees and key Managers.
• Creation, use, and delivery of appropriate communication and technologies (via video, PowerPoint, excel, webinar, L&D platform, BI tools, etc.) to maximize communication with franchisees and employees with respect to operations plans, strategies, projects, tools, and technologies.
• Contribute, communicate, and implement new / current company initiatives.
• Assist in the development of new systems and resources for the franchise system
• Responsible for ensuring the timely, and accurate reporting for the territory
• Understand and deliver the obligations within the franchise agreement.
• Communicates succession planning with franchisees across the district to support growth and timely new unit openings.

Qualifications :

Other Requirements :

Position Location : Texas

Compensation Range : $71,100.00 - $126,900.00

Compensation Frequency : Annual

Base pay offered may vary depending on actual location, job-related knowledge, skills, and experience. Supplemental pay types may include commissions or bonus incentives, depending on the role. Driven Brands offers a variety of health and wellness benefits including paid time off and holiday pay.