Senior Project Manager - Scrum Master

Marketing Scrum Master

The Marketing Scrum Master is responsible for leading scrum teams in using Agile methodology and scrum practices. This role is part of the Marketing Operations team in support of US Consumer Marketing at Citi. The Marketing Scrum Master is responsible for working with several teams across the organization to set up the appropriate timeline for campaign execution, ensure that deliverables are being met according to plan and raise any 'red status' or risk items to management for awareness. The Marketing Scrum Master enlists other members of the working team / management when appropriate to resolve and clarify issues that could impede execution of the marketing campaign. The Marketing Scrum Master relies on experience, judgment, and management guidance to plan and accomplish goals. Responsible for daily standups and weekly meetings including retrospectives to ensure Continuous Improvement. The role is critical and central in ensuring marketing goals are met. The candidate must be able to multi-task and project manage in a fast-paced environment and should be able to effectively manage change while protecting the team from distractions and interferences. Knowledge of workflow tools (Aprimo) and Agile software (Jira), a plus.

Responsibilities :

• Partner with internal teams to ensure marketing campaigns are designed and executed flawlessly to meet business goals.
• Engaged in developing campaign schedules and applying critical thinking to identify and mitigate potential issues.
• Assess for impacts to ensure overall campaign integrity.
• Collaborate with business partners to execute campaigns / initiatives that drive acquisitions growth and greater customer engagement.
• Make decisions and recommendations based on data.
• Identify and manage issues to resolution.

Qualifications :

Preferred Skills :

Primary Location City / State : Homebased - Conway, Arkansas