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Director of Marketing - The Bankers Alley Hotel, Tapestry Collection by Hilton
Director of Marketing - The Bankers Alley Hotel, Tapestry Collection by HiltonSignia by Hilton Atlanta • Nashville, TN, US
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Director of Marketing - The Bankers Alley Hotel, Tapestry Collection by Hilton

Director of Marketing - The Bankers Alley Hotel, Tapestry Collection by Hilton

Signia by Hilton Atlanta • Nashville, TN, US
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Director of Marketing

Join us at The Bankers Alley Hotel Nashville, an art-forward boutique escape in the heart of Music City. Steps from Broadway's iconic live music and nightlife, our hotel celebrates creativity through inspired design, local art, and elevated hospitality.

We're seeking a Director of Marketing to shape the narrative, elevate the brand, and capture the essence of Nashville through imaginative campaigns and meaningful storytelling.

What will I be doing? The Director of Marketing leads all Marketing Planning & Execution strategies including the development, management, execution and measurement of all aspects of the marketing / branding strategies; including but not limited to Positioning, Marketing Budgets, Social Media, Websites, Paid Advertising, and Video / Photography Assets, etc. All efforts should be focused on maximizing performance. Success measures include : budget achievement, increasing topline revenue, optimizing expenses and achieving channel / market share objectives.

This Individual Encompasses The Following Skillsets :

  • Branding / Positioning
  • Omni-Channel Marketing Strategy
  • Media & PR Strategy
  • Content Strategy
  • Storytelling from Data / Data Analysis
  • Ability to Engage Others / Presentation Skills
  • Project Management
  • Agency Management
  • Leadership & People Management
  • Budget Management

Essential Functions :

  • Marketing and eCommerce Planning and Execution
  • Branding & Positioning
  • Planning & Budgeting
  • On-Property Experiences
  • B2B Sales & Catering Marketing Support
  • Market Research
  • Content & Asset Strategy
  • Agency Management
  • Revenue Optimization
  • Social Media
  • Collateral
  • Partnerships
  • Ownership & Corporate Meetings, Presentations and Reports
  • Supportive Functions
  • Specific Job Knowledge, Skill, and Ability :

  • Extensive knowledge of marketing communication mediums to include but not limited to traditional, digital, and social channels.
  • Ability to perform critical analysis and to manage extensive amounts of information.
  • Excellent written skills.
  • Excellent presentation skills.
  • Ability to effectively navigate the enterprise and communicate with department heads, executive committee members, team members and corporate leaders.
  • Ability to manages multiple projects and achieve deadlines.
  • Media buying experience, both traditional and digital.
  • Copy development.
  • Software / Program Skills / Knowledge : Microsoft Office (Word, Power Point, Excel & Outlook) Social Media Websites (Facebook, Instagram, Twitter, etc) CMS Platforms Digital and Website Analytics
  • What are we looking for?

    Since being founded in 1919, Hilton has been a leader in the hospitality industry. Today, Hilton remains a beacon of innovation, quality, and success. This continued leadership is the result of our Team Members staying true to our Vision, Mission, and Values. Specifically, we look for demonstration of these Values : Hospitality, Integrity, Leadership, Teamwork, Ownership, Now. In addition, we look for the demonstration of the following key attributes : Quality, Productivity, Dependability, Customer Focus, Adaptability.

    What will it be like to work for Hilton?

    Hilton is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For nearly a century, Hilton has offered business and leisure travelers the finest in accommodations, service, amenities and value. Hilton is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Our vision "to fill the earth with the light and warmth of hospitality" unites us as a team to create remarkable hospitality experiences around the world every day. And, our amazing Team Members are at the heart of it all!

    The Benefits Hilton is proud to have an award-winning workplace culture ranking #2 Best Company To Work For in the U.S. We support the mental and physical wellbeing of all Team Members so they can thrive personally and professionally in a diverse and inclusive environment, thanks to innovative programs and benefits. Hilton offers its eligible team members a comprehensive benefits package including : Medical Insurance Coverage for you and your family, Mental Health Resources, Best-in-Class Paid Time Off (PTO), Go Hilton travel discount program, Supportive parental leave, Matching 401(k), Employee stock purchase program (ESPP) - purchase Hilton shares at 15% discount, Debt-free education : Access to a wide variety of educational credentials (ex. college degrees, high school completion, English-language learning, digital literacy, professional certificates and more), Career growth and development, Team Member Resource Groups, Recognition and rewards programs.

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    Director Of Marketing • Nashville, TN, US

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