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Regional Sales Director, Northeast US
Regional Sales Director, Northeast USARAG Legal Insurance • Boston, MA, United States
Regional Sales Director, Northeast US

Regional Sales Director, Northeast US

ARAG Legal Insurance • Boston, MA, United States
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Join to apply for the Regional Sales Director, Northeast US role at ARAG Legal Insurance .

Are you a relationship‑driven sales leader who excels at building and nurturing broker distribution partnerships, driving new business revenue and representing your organization with integrity and passion? Are you energized by the opportunity to make a meaningful impact in the voluntary benefits market while furthering ARAG’s mission of providing access to legal help for everyone?

ARAG is seeking a Regional Sales Director, Northeast US, to develop and execute a regional sales strategy focusing on cultivating and maintaining strong, trusted relationships. We’re looking for someone who thrives on collaboration, brings a proven track record in employer group benefits sales and is committed to advancing ARAG’s purpose through every connection.

Essential Duties and Responsibilities

  • Develop, manage, and execute a regional sales plan that supports annual corporate sales goals, including reporting monthly revenue forecasts and actively managing a sales pipeline.
  • Initiate, develop, and maintain broker / consultant distribution partner relationships.
  • Provide ongoing education to distribution partners to ensure clear understanding of capabilities, competitive positioning, and value proposition.
  • Use market and partner insights to develop recommendations for evolving positioning and capabilities.
  • Ensure the accuracy and timely delivery of proposals and responses.
  • Actively manage open opportunities by gathering feedback, identifying unique positioning, refining offers, and delivering sales presentations.
  • Utilize CRM technology to track sales activities.
  • Represent the organization at regional and national tradeshows, sponsorships, and events.
  • Serve as a positive role model representing ARAG at its best.
  • Other duties as assigned.

Qualifications

Knowledge

  • Thorough knowledge of sales processes, pipeline management, negotiation, and relationship management.
  • Thorough knowledge of employee benefits market, enrollment, and distribution models with specific knowledge of voluntary benefits distribution and enrollment models.
  • Strong and established relationships with voluntary benefits brokers and consultants.
  • Knowledge of benefits enrollment technology and enrollment providers.
  • Understanding of the RFP and response process and how to position responses effectively.
  • Strong understanding of financial and insurance concepts.

    • Skills

  • Proven track record of selling voluntary / employee benefits—both direct and through brokers / consultants.
  • Demonstrated use of sales process best practices, pipeline management, reporting, negotiation, and relationship management.
  • Experience in developing and maintaining positive broker relationships.
  • Strong computer skills, including MS Office (Word, Excel, PowerPoint) and CRM technology (preferably Salesforce).
  • Proven experience in maintaining a high‑activity sales engagement model, including development of new broker / consultant relationships.
  • Demonstrated ability to drive results and achieve sales goals consistently.
  • Excellent presentation skills with an ability to speak in front of various audiences.
  • Effective delivery of value propositions and ability to describe detailed product information simply.
  • Highly organized and detail‑oriented.
  • Strong analytical skills.
  • Effective utilization of time and resource management.
  • Excellent verbal and written communication skills.
  • Superior interpersonal and relationship building skills.

    • Education

  • Bachelor’s Degree in Business, Sales, Marketing, or related field; or commensurate experience.

    • Experience

  • 7+ years successful selling experience in employer group benefits industry, preferably voluntary benefits sales.

    • Certifications, Licenses, Associations, etc.

  • Resident and Non‑Resident Property and Casualty licenses required.

    • Physical Requirements

  • Position requires frequent travel. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

    • Seniority level

    Director

    Employment type

    Full‑time

    Job function

    Sales and Business Development

    Industry

    Insurance

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