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Senior Manager, Brand and Communications
Senior Manager, Brand and CommunicationsElite Technology • Winston Salem, NC, US
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Senior Manager, Brand and Communications

Senior Manager, Brand and Communications

Elite Technology • Winston Salem, NC, US
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Senior Manager, Brand and Communications

Elite Technology is a leading, independent technology company that helps law firms drive profitability through improved operational effectiveness, increased efficiency, and greater visibility across their business. Our cutting-edge digital financial management and business operations solutions drive success for firms around the globe by improving finance and accounting operations, including billing, invoicing, payments, and financial reporting. By bringing together data, insights, and tools, we enable law firm leaders to make informed business decisions to build and manage their businesses more effectively and efficiently.

Job Description

Our Senior Manager, Brand & Communications will lead a modern, performance-driven communications strategy that strengthens our brand, amplifies executive voice, and drives market momentum. This hands-on, high-impact role combines strategic storytelling with operational rigor spanning PR, executive communications, social media, influencer partnerships, and AI-enabled content workflows. The ideal candidate is a creative strategist and a builder who can craft narratives that shape public perception and support business growth.

What You'll Do

  • Own the company's external communications strategy, including press, media relations, strategic announcements, and corporate reputation management.
  • Develop and maintain a messaging framework aligned with company priorities, innovation roadmap, and GTM strategies.
  • Partner with agencies to drive earned media coverage, manage story pipelines, and build influencer and media relationships that extend market reach.
  • Write and manage executive content for LinkedIn, speeches, events, and earned placements, ensuring clarity and consistency of voice.
  • Build scalable communications systems, including AI-driven templates, workflows, and prompt libraries to accelerate content creation and approval.
  • Collaborate with sales and product teams to translate launches, customer stories, and innovation moments into newsworthy narratives and assets.
  • Track and analyze communication performance, optimizing engagement and reach across channels and audiences.
  • Manage agency and influencer partnerships with clear KPIs and accountability measures.
  • Hire, lead, and develop the PR & Social Manager, providing coaching, direction, and growth opportunities.
  • Perform other duties as assigned to support the overall goals and objectives of the department / company.

What You'll Need

  • Bachelor's degree in communications, marketing, journalism, or related field (or equivalent experience).
  • 8+ years in external communications, PR, or brand strategy, preferably in B2B or technology sectors.
  • 24+ years of people leadership or team management experience, including player-coach roles.
  • Proven success growing executive influence through social media and earned channels.
  • Demonstrated portfolio of impactful media coverage and executive communication programs.
  • Experience managing agencies, influencers, and media partners to deliver measurable results.
  • Strong editorial and storytelling skills across short- and long-form content formats.
  • Expertise in communications risk management, including scenario planning and response frameworks.
  • Proficiency with AI tools for writing, editing, and workflow automation (e.g., ChatGPT, Claude, Writer.com).
  • Ability to operate independently, make sound strategic decisions, and execute with speed and precision.
  • Benefits

  • Competitive Compensation Package ($138,160 - $172,600 base salary + variable component)
  • Comprehensive Healthcare Coverage (Health, Dental, Vision)
  • Retirement Savings Plan with an Employer Contribution
  • Professional Development Opportunities
  • Time Off
  • Wellness Initiatives
  • Employee Assistance Program
  • Generous Global Parental Leave
  • Calm, free premium subscription
  • Employee Discount Program
  • Please note that we do not offer sponsorship for this position. Additional Information

    At Elite Technology, we embrace an employee-centric, flexible work model that empowers you to do your best work in the environment that suits you. However, we also recognize the importance of in-person collaboration for key moments that truly matter.

    In our flexible remote approach, you have the freedom to choose a workspace within your home country that best fits your needs. Our corporate offices are located in New York City, Los Angeles, Costa Rica, and the Philippines, providing additional options for those who prefer or need a hybrid work environment.

    Our diverse global team spans the U.S., Canada, U.K., Costa Rica, the Philippines, and Australia. Please note that at this time, we are unable to hire employees located in Quebec or Ontario Provinces, Alaska, Hawaii, Puerto Rico, Louisiana, and Oklahoma.

    As a global business, we rely on diversity of culture and thought to deliver on our goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex / gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under applicable law. We are proud to be an Equal Employment Opportunity / Affirmative Action Employer providing a drug-free workplace.

    We also provide reasonable accommodation for qualified individuals with disabilities and for sincerely held religious beliefs in accordance with applicable law. We are not accepting applications submitted through recruiting agencies.

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    Senior Brand Manager • Winston Salem, NC, US

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