Demand Generation Manager

Demand Generation Manager

Join to apply for the Demand Generation Manager role at MotherDuck

Base Pay Range

$150,000.00 / yr - $200,000.00 / yr

This range is provided by MotherDuck. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

About MotherDuck

Don’t let the quirky name fool you : At MotherDuck , we’re on a mission to make data warehousing fun, frictionless, and ducking awesome for developers and data practitioners building blazing fast internal and customer-facing analytics experiences. We're building a cloud-hosted version of DuckDB, working hand-in-hand with the creators of the fastest-growing and fastest-improving query engine on the planet. Unlike other databases, MotherDuck was architected to unify local development with cloud operations to bridge the gap between software and data engineering workflows. Our team is a mix of thoughtful, passionate, and empathetic data industry veterans.

What You Will Do

• Develop and execute multi-channel demand generation programs that drive awareness, engagement, and conversion across digital, events, and content marketing.
• Own and optimize paid and organic marketing channels (email, content syndication, search, social, partnerships, etc.) to fuel inbound pipeline growth.
• Experiment with creative, unorthodox approaches and tools to demand gen—if there’s a standout way to drive impact, we want you to find it!
• Partner closely with sales, product marketing, and developer relations to create compelling messaging and content that speaks to technical audiences.
• Launch and refine account-based marketing (ABM) strategies to engage high-value accounts and drive meaningful conversations.
• Analyze and report on campaign performance, ensuring we’re investing in high-impact initiatives and continuously optimizing based on data.
• Manage and refine marketing automation workflows and lead nurturing strategies to improve conversion rates and sales handoff efficiency.
• Own website conversion rate optimization, making sure our online presence drives meaningful engagement and pipeline growth.

What You Bring

What We Provide

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Does this role sound appealing to you, but you’re missing some of the requirements or don’t quite think you’re qualified? Please apply anyway. Research has shown that underrepresented groups in technology often shy away from roles which aren’t a 100% match. We aim to build a diverse team and will strongly consider applicants who bring many of the requirements plus have other experiences which round out their qualifications.

MotherDuck is proud to be an Equal Employment Opportunity and Affidative Action employer. We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. MotherDuck is committed to working with and providing reasonable accommodations to applicants with physical and mental disabilities.

Seniority Level

Mid-Senior level

Employment Type

Full-time

Job Function

Marketing and Sales

Industries

Data Infrastructure and Analytics

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