Director of Marketing

ProHome is seeking a Director of Marketing to provide leadership and direction for our marketing department and all activities. For over 40 years, ProHome has been the leader in providing third-party warranty management services to single-family home builders, and multi-family developers across the United States.

The Director of Marketing will play a key role helping to map out and execute the next phase of ProHome’s growth and market share. The top candidate will combine strategic thinking with broad tactical marketing skills to implement and execute the marketing initiatives designed to drive demand for our services and contribute to the company’s growth going forward.

Primary Responsibilities :

• Own the entire marketing funnel from awareness to conversion, using performance metrics to evaluate and improve campaign performance, website conversion, and lead quality.
• Build and iterate data-driven lead generation programs in close collaboration with sales and leadership.
• Continuously evaluate and test new marketing channels, tactics, and tools for lead acquisition and engagement, with a mindset for experimentation and growth.
• Develop and oversee marketing automation strategies (email, retargeting, CRM integration) to improve nurture cycles and maximize ROI.
• Independently manage day-to-day execution of marketing activities, setting and adhering to timelines, deliverables, and performance benchmarks without requiring external direction.
• Provide strategic marketing direction for the entire organization.
• Raise brand awareness within our targeted industry verticals, while helping to increase leads and impact sales.
• Responsible for the development and management of the marketing budget.
• Manage the development of sales and marketing materials, including print materials, brochures, videos, presentations, and digital assets that support the sales team's efforts. Intermediary design skills.
• ProHome’s primary point of contact with third party marketing partners.
• Help with coordination of company participation in industry events, conferences, and trade shows.
• Active member of the ProHome leadership team.

Qualifications :

Reports to : CEO

Job Type : Full-Time

Salary : $80K annually

Location : Remote - Candidates can be anywhere in the 50 United States of America.

Only candidates selected for an interview will be contacted.

About ProHome :

Since 1983, ProHome LLC has been committed to being a visionary leader in the new construction industry by providing reliable and innovative warranty management services. ProHome partners with builders and developers to manage the builder’s warranty process including conducting walk throughs, creating punch lists, and managing warranty claims with homeowners and subcontractors throughout the life of the warranty. Located in Wichita, KS we provide services to builders and developers across the US.