Chief Marketing Officer (Communications Consultant 5)

Chief Marketing Officer

The Northwest Museum of Arts & Culture (MAC) seeks to engage our audiences in the appreciation of art, history, and culture of the Inland Northwest and beyond, through collection stewardship, exhibitions and programs that enrich and inspire. Established in 1916, the MAC is the oldest cultural organization in Spokane, Washington, and serves over 100,000 visitors each year from around the region. As the Chief Marketing Officer, you will lead the agency's marketing, communications, and public relations efforts to elevate brand awareness, drive attendance, and increase revenue across exhibitions, programs, and events. You will work closely with the Executive Director and senior leadership to implement strategic marketing initiatives that advance the agency's mission and support organizational goals. This role oversees all aspects of marketing operations, including audience development, advertising, promotions, and market research, as well as management of social media and media relations. You will direct marketing staff, contractors, and vendors to ensure projects are high-quality, on time, and within budget, while fostering strong internal and external partnerships that enhance the agency's visibility and impact.

Some of what youll enjoy doing includes :

• Directing marketing operations for Development, Exhibitions, and Education programs, including audience development, advertising, promotions, and market research to support strategic and revenue goals.
• Developing and implementing integrated marketing plans with defined objectives, budgets, and promotional tactics for exhibitions, programs, events, and other revenue-generating activities.
• Overseeing brand management, including visual identity, brand guidelines, and creative development for all marketing materials and communications.
• Writing and producing marketing content, coordinating advertising and promotional partnerships, and ensuring timely delivery of media assets.
• Managing and monitoring the marketing department budget, evaluating performance and adjusting strategies to achieve desired outcomes.
• Overseeing all media and public relations activities, serving as a key communications advisor to executive leadership and managing responses to emergency or crisis situations as a COOP critical staff member.
• Ensuring consistent internal and external messaging across departments and directing production of all marketing photo and video content.
• Leading and managing marketing staff, contractors, and vendors to ensure high-quality, on-time, and on-budget project delivery; overseeing recruitment, contracting, performance management, and achievement of departmental and organizational goals.
• Other duties as needed.

Required qualifications :

In addition to the above, candidates must possess one (1) of the following experience and / or education requirements :

Preferred qualifications :

Diversity equity and inclusion (DEI) competencies : Incumbents to this position must possess and demonstrate the following competencies :