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Partnerships Manager
Partnerships ManagerFormAssembly • Tucson, AZ, US
Partnerships Manager

Partnerships Manager

FormAssembly • Tucson, AZ, US
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Partner Manager

Are you interested in joining a 100% remote SaaS company dedicated to helping customers streamline organizational processes and be better stewards of their data? Consider applying for open positions at FormAssembly, an enterprise workflow automation platform used by some of the largest and most well-known organizations in the world.

We are a team of collaborators that are passionate about providing the very best to our customers, partners, and stakeholders, internally and externally. We are travelers, artists, athletes, and animal lovers creating an incredibly strong, fully remote team and providing amazing results, no matter where we are. We're problem solvers and continuous learners who are never afraid of a challenge, and we're looking to add another amazing member to our Partnerships team!

FormAssembly is redefining how organizations collect, connect, and manage data across the Salesforce ecosystem and beyond. As we expand our Partnerships organizations, we're adding a Partner Manager to deepen relationships with key ecosystem partners including Salesforce, AWS, and Hubspot, and to help drive growth in both Commercial and Public Sector markets.

The Partner Manager will own and grow a portfolio of strategic partners, focusing on partner sourced and influenced revenue, joint go-to-market enablement, and attribution tracking. This role sits at the intersection of sales, marketing, and partner success and is ideal for someone who thrives in building trust based relationships within large partner ecosystems.

Key Responsibilities

Partner Relationship Management

  • Serve as the primary relationship owner for assigned ecosystem partners (Saleforce, AWS, Hubspot)
  • Build and execute partner account plans including revenue targets, enablement objectives, and marketing activities.
  • Conduct regular QBRs to review pipeline, performance, and sourced vs. influenced attribution
  • Align partner priorities with FormAssembly's GTM Strategy across verticals. Especially Public Sector, NonProfit, Healthcare, Financial Services, and Higher Education though expressly not limited to those verticals.

Drive Attribution & Pipeline Growth

  • Drive measurable growth in partner sourced and partner influenced pipeline through co-selling, co-marketing, and joint pursuits.
  • Log and validate all influenced and sourced opportunities in Salesforce CRM for clean attribution.
  • Collaborate closely with Sales and BDR teams on account coverage and opportunity management.
  • Maintain transparent forecasts and attribution data for Finance and RevOps review.

    • Ecosystem Expertise

  • Salesforce (Primary) : Understand the AppExchange landscape, SI / VAR partner models, and Salesforce co-sell alignment.
  • AWS : Manage AWS marketplace listings, AWS ACE pipeline entries, and work with AWS Partner Development Managers.
  • HubSpot : Support Hubspot integration awareness, enablement, and collaboration with Hubspot Solutions Partners and HUG communities.

    • Public Sector (Value Add Experience)

  • Knowledge of Public Sector procurement models, compliance frameworks (FedRamp, IL4 DoD), agency buying cycles is a strong plus.
  • Experience working with Public Sector focused partners (e.g., Carahsoft, Accenture Federal Services, Booze Allen, Leidos, etc.) highly valued.
  • Ability to align partner strategies with government contract vehicles and Public Sector GTM initiatives.

    • Partner Enablement & Co-Marketing

  • Enable partners on FormAssembly's value proposition, security posture, and integrations.
  • Develop and deliver "Better together stories" and vertical specific use cases.
  • Identify and execute MDF Funded campaigns and ecosystem co-marketing opportunities.
  • Represent FormAssembly at partner and ecosystem events (Dreamforce, AWS Summits, Hubspot INBOUND, Public Sector Summits)

    • Internal Collaboration

  • Partner with Sales, Marketing, and Product teams to align partner activity with business objectives.
  • Work with Finance and RevOps to ensure accuracy of partner attribution and compensation tracking.
  • Contribute to internal enablement, helping sales understand partner capabilities.
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