Talent.com
Vice President, Media Retail Media Networks (RMN)
Vice President, Media Retail Media Networks (RMN)Goodway Group • Anaheim, CA, US
Vice President, Media Retail Media Networks (RMN)

Vice President, Media Retail Media Networks (RMN)

Goodway Group • Anaheim, CA, US
job_description.job_card.30_days_ago
serp_jobs.job_preview.job_type
  • serp_jobs.job_card.full_time
job_description.job_card.job_description

Vice President, Media Retail Media Networks (RMN)

Goodway Group is one of AdAge's 2025's BEST PLACES TO WORK! As an independent and remote-first media and marketing services firm with a 90+ year history, Goodway Group has the security of an established company combined with a start-up feel. With leading data-driven and technology-enabled digital media and marketing services firm with teams in the U.S. and the UK, our diverse team of digital strategists, media practitioners, technologists and data scientists have won the most prestigious awards for innovative marketing technology, impactful work and inclusive remote-first places to work including being honored as a multiyear winner in Ad Age Best Places to Work, Ad Exchanger's Best Use of Technology by an Agency Award and two MarTech Breakthrough Awards and a certified service partner to The Trade Desk.

The Vice President, Media - Retail Media Networks (RMN) is a senior leader responsible for driving media excellence, innovation, and performance across Goodway Group's portfolio of retail media network partnerships. This role oversees all media operations, strategy translation, and performance outcomes across key retailer clients. As the organization's resident expert in retail media, this leader ensures every retailer-operated network performs at or above expectations, platform and activation best practices are consistently applied, and Goodway's media delivery represents the highest standards of omnichannel excellence. The VP acts as a strategic advisor to retail network executives and internal leadership alike, connecting business objectives to media outcomes while advancing operational maturity, talent capability, and market credibility.

Media Excellence & Performance

  • Lead all aspects of RMN media execution across onsite, offsite, and in-store channels.
  • Establish and enforce operational best practices for campaign activation, pacing, optimization, and QA across all retail networks.
  • Monitor performance KPIs (ROAS, sales lift, incrementality, deliver-in-full rates, and sell-through) and ensure proactive course correction and learning application.
  • Drive a test-and-learn mindset and embed data-informed decision-making in all RMN operations.

Platform Leadership & Innovation

  • Own platform excellence and innovation across all core RMN and ad tech tools (Criteo, CitrusAd, Kevel, LiveRamp, The Trade Desk, Adobe, Google, Meta, and emerging in-store solutions).
  • Partner across Retailer Product, Tech, and Analytics teams to evaluate and integrate new platforms, data solutions, and clean room technologies that advance retail media performance.
  • Ensure consistent documentation, workflow optimization, and cross-platform learning across all RMN accounts.

    • Client Leadership & Partnership

  • Serve as senior media advisor and performance leader for retail network executives, ensuring clear alignment between retailer business goals and media execution strategies.
  • Represent Goodway in executive-level client discussions, joint business planning, QBRs, and media innovation reviews.
  • Deliver proactive, insight-led recommendations to drive network maturity and growth.
  • Ensure RMN clients view Goodway as a high-performing and forward-looking media partner.

    • Cross-Functional Integration

  • Collaborate closely with Client Experience, Analytics, Strategy, and Investment teams to ensure alignment across RMN programs.
  • Partner with the Commerce Client Leads and other LOB media leaders to share best practices and frameworks that elevate execution consistency and performance.
  • Support enterprise-level innovation by integrating RMN insights into full-funnel and commerce media strategies.

    • People Leadership & Capability Building

  • Directly lead and develop the RMN Media team, including Media Directors, Activation leads, and supporting pods.
  • Build a culture of accountability, curiosity, and continuous improvement anchored in operational rigor and craft mastery.
  • Partner with PX to define talent pathways, skill development plans, and performance management frameworks for media talent.
  • Establish succession planning and elevate next-generation media leaders within the RMN organization.

    • Industry Engagement & Thought Leadership

  • Represent Goodway's RMN media expertise at key retail media forums, panels, and client-facing events when invited.
  • Partner with Marketing and Communications to highlight RMN success stories and innovation in-market.
  • Contribute to POVs, case studies, or client showcases that reinforce Goodway's leadership in retail and commerce media.

    • How You Know You Are Succeeding

    Network Performance

  • ?90% of RMN campaigns meet or exceed performance benchmarks (ROAS, incrementality, delivery rates, and margin targets).
  • Demonstrated improvement in network maturity across all retail clients (as measured by client feedback and performance baselines).

    • Platform Innovation

  • Implement 23 cross-network process or platform innovations improving efficiency, measurement accuracy, or performance.
  • 100% compliance with platform best practices and operational QA standards across RMN teams.

    • Client Impact

  • Positive executive feedback across all retail network partners (QBR and annual relationship surveys).
  • Documented contribution to network strategy and roadmap development.

    • Talent Development

  • 100% of RMN media pod leaders certified in core RMN platforms and frameworks.
  • Active succession plan in place for key media leadership roles.

    • Market Presence

  • Participation in at least 2 external retail media industry events or panels.
  • Authorship or contribution to at least 1 thought leadership piece or case study highlighting RMN innovation.

    • What You Bring

  • 1215+ years in digital media leadership, with deep expertise in retail and commerce media ecosystems.
  • Proven record of leading large-scale retail media activation, integrating onsite, offsite, and in-store performance strategies.
  • Hands-on fluency across RMN platforms (Criteo, CitrusAd, Kevel, TTD, LiveRamp, etc.) and KPIs (ROAS, incrementality, sales lift, sell-through).
  • Experienced operator who combines strong commercial acumen with excellence in executional detail.
  • Strategic and collaborative leader who thrives in a high-growth, matrixed environment.
  • Recognized or emerging thought leader in retail media; comfortable representing Goodway externally.
  • Inclusive and empowering people leader who builds confidence, clarity, and career paths for media professionals.
    • serp_jobs.job_alerts.create_a_job

    Vice President Media • Anaheim, CA, US

    Job_description.internal_linking.related_jobs
    Vice President of Asset Management

    Vice President of Asset Management

    Confidential • Newport Beach, CA, US
    serp_jobs.job_card.full_time
    Vice President of Asset Management.Globally-recognized real estate investment firm.Alternative Investments and Assets.Consulting & Professional Services. The Company is seeking a Vice President ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Vice President, Professional Practices Senior Audit Manager

    Vice President, Professional Practices Senior Audit Manager

    Confidential • El Monte, CA, US
    serp_jobs.job_card.full_time
    Vice President, Professional Practices Senior Audit Manager.Consulting & Professional Services.The Company is seeking a VP, Senior Manager for Professional Practices Audit.The successful candid...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Vice President of Development, Alumni Affairs & Parent Relations

    Vice President of Development, Alumni Affairs & Parent Relations

    Confidential • Orange, CA, US
    serp_jobs.job_card.full_time
    Vice President of Development, Alumni Affairs & Parent Relations.Top university providing a personalized & interdisciplinary educational experience. Private Colleges and Universities.The Com...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_1_day • serp_jobs.job_card.promoted
    Vice President of Virtual Region & Digital Growth

    Vice President of Virtual Region & Digital Growth

    Confidential • Huntington Beach, CA, US
    serp_jobs.job_card.full_time
    Vice President of Virtual Region & Digital Growth.Large federal credit union in the southwest U.The Company is seeking a VP of Virtual Region and Digital Growth to join their team.The successfu...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Vice President of Growth Marketing

    Vice President of Growth Marketing

    Confidential • Costa Mesa, CA, US
    serp_jobs.job_card.full_time
    Vice President of Growth Marketing.Popular provider of credit services.The Company is seeking a Vice President of Growth Marketing to lead and own the growth activities for its marketing services b...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_1_day • serp_jobs.job_card.promoted
    Senior Vice President, Global Sales

    Senior Vice President, Global Sales

    Confidential • Santa Ana, CA, US
    serp_jobs.job_card.full_time
    Senior Vice President, Global Sales.Internationally renowned provider of energy management & automation services.Electrical / Electronic Manufacturing. The Company is seeking an SVP, Global Sales ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_1_day • serp_jobs.job_card.promoted
    Vice President Clinical Operations

    Vice President Clinical Operations

    HardestyLLC • Azusa, CA, US
    serp_jobs.job_card.full_time
    Our client, OneLegacy, is dedicated to providing the opportunity to improve and extend lives through organ and tissue donation for transplantation. The Vice President, Clinical Operations (VPCO) is ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Senior Vice President, Operations

    Senior Vice President, Operations

    Confidential • Orange, CA, US
    serp_jobs.job_card.full_time
    Senior Vice President, Operations.Fast-growing wholesale mortgage lender.The Company is seeking a Senior Vice President of Operations to join their dynamic team. The successful candidate will be res...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    First Vice President, Relationship Management

    First Vice President, Relationship Management

    Confidential • El Monte, CA, US
    serp_jobs.job_card.full_time
    First Vice President, Relationship Management.The Company is seeking a First Vice President, Relationship Manager with a dual focus on client-facing business development and portfolio management.Th...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_1_day • serp_jobs.job_card.promoted
    Vice President of Sales and Business Development

    Vice President of Sales and Business Development

    Confidential • Commerce, CA, US
    serp_jobs.job_card.full_time
    Vice President of Sales and Business Development.The Company is in search of a Vice President of Sales and Business Development for the distribution industry. This pivotal role is focused on leading...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_1_day • serp_jobs.job_card.promoted
    Director of Paid Media

    Director of Paid Media

    Activate Talent • Anaheim, CA, US
    serp_jobs.job_card.full_time
    A leading premium cookware and kitchenware brand is seeking a highly skilled Director of Paid Media to own, scale, and optimize all paid marketing efforts. This role is designed for a true operator ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_hours • serp_jobs.job_card.promoted • serp_jobs.job_card.new
    Vice President of Partnerships & Account Management

    Vice President of Partnerships & Account Management

    Confidential • Anaheim, CA, US
    serp_jobs.job_card.full_time
    Vice President of Partnerships & Account Management.Innovative digital mental health care platform.The Company is seeking a Vice President of Partnerships and Account Management for a pivotal s...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_hours • serp_jobs.job_card.promoted • serp_jobs.job_card.new
    Associate Vice President - Model Risk Management

    Associate Vice President - Model Risk Management

    Confidential • Newport Beach, CA, US
    serp_jobs.job_card.full_time
    Associate Vice President - Model Risk Management.Well-established investment bank.The Associate Vice President - Model Risk Management will be responsible for leading two-line model risk governance...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_1_day • serp_jobs.job_card.promoted
    Provost & Vice President, Academic Affairs

    Provost & Vice President, Academic Affairs

    Confidential • Fullerton, CA, US
    serp_jobs.job_card.full_time
    Provost & Vice President, Academic Affairs.The Company is seeking a Provost and Vice President for Academic Affairs to provide strategic leadership and oversight of the academic enterprise.The ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_1_day • serp_jobs.job_card.promoted
    Vice President of University Advancement

    Vice President of University Advancement

    Confidential • Azusa, CA, US
    serp_jobs.job_card.full_time
    Vice President of University Advancement.Top-ranked private Christian university.Private Colleges and Universities.The Company is seeking a Vice President for University Advancement to provide a co...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_1_day • serp_jobs.job_card.promoted
    Vice President of Marketing & Brand

    Vice President of Marketing & Brand

    Confidential • Newport Beach, CA, US
    serp_jobs.job_card.full_time
    Vice President of Marketing & Brand.Rapid-growing e-commerce company.The Company is seeking a Vice President of Marketing & Brand to spearhead the growth and development of its marketing, b...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_1_day • serp_jobs.job_card.promoted
    Vice President of Enterprise Sales

    Vice President of Enterprise Sales

    Confidential • Newport Beach, CA, US
    serp_jobs.job_card.full_time
    Vice President of Enterprise Sales.Innovative cybersecurity company specializing in AI & hybrid cloud solutions.Information Technology & Services. The Company is seeking a Regional Vice Pres...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_1_day • serp_jobs.job_card.promoted
    Vice President of Credit Risk & Analytics

    Vice President of Credit Risk & Analytics

    Confidential • Cypress, CA, US
    serp_jobs.job_card.full_time
    Vice President of Credit Risk & Analytics.Well-known provider of diverse consumer goods.Power Storage Equipment & Generators. Transportation Equipment Wholesale.The Company is seeking a VP o...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_1_day • serp_jobs.job_card.promoted