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Web content manager • sandy springs ga
Senior Web Analyst (Google-oriented)
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EpamGeorgia- serp_jobs.job_card.full_time
Description
Are you a seasoned Google analytics expert with a passion for data and challenging tracking tasks?
If so, this could be the perfect opportunity to join EPAM as a Senior Web Analyst , where your expertise in Google web analytics tools will be the driving force behind our data-driven success stories. We seek a solid professional to support our clients with data-based recommendations and actionable insights.
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Responsibilities
- Develop a measurement strategy and collaborate with the product ownership team to define KPIs for product success
- Implement user behavior tracking, utilizing creative approaches for effective data capturing
- Collect business requirements for tracking and provide them to the development team
- Design complex end-to-end analytics pipelines encompassing web analytics, advertising and CRM systems
- Make data-based recommendations on how to improve clients online strategy
- Conduct in-depth research on various aspects of customers' online strategies
- Set up and execute A / B and MVT tests : hypothesis generation, sample volume estimation, experiment planning, reporting
- Build insightful automated dashboards
Requirements
Nice to have
We offer
is a team of innovators united by a passion for technology. The dynamic and inclusive culture we embrace helps positively impact our communities, clients, and employees. Here you will collaborate with multi-national teams, contribute to numerous cutting-edge projects, deliver the most creative solutions, and have an opportunity to learn. Our people are at the heart of our success, and we are proud to provide talents with a solid ground to develop and grow.